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Practice Marketing Specialist
3 weeks ago
About Us:
Gallagher is a global leader in insurance, risk management and consulting services. We help businesses grow, communities thrive and people prosper. We live a culture defined by The Gallagher Way, our set of shared values and guiding tenets. A culture driven by our people, over 40,000 strong, serving our clients with customized solutions that will protect them and fuel their futures.
As a member of our global brokerage team, you’ll help our clients address risk, protect assets and recover from losses.
**Responsibilities**:
As the GGB-Canada Practice Marketing Specialist, you will be reporting to the AVP of Product and Practice Marketing, in support of the development and execution of Gallagher’s practice and product marketing initiatives in Canada.
You will be responsible for coordinating marketing initiatives and act as a primary marketing point of contact for Gallagher’s Canadian Practice Leads and Managing Directors Responsibilities include the development and coordination of Practice-related marketing initiatives and campaigns, associated timelines and resources (internal and external), content distribution, measurement and analysis of Practice-related initiatives for efficiency, general project management and additional marketing initiatives as assigned. In addition, this role will require service oriented and an adaptable approach; optimistic demeanor and strong organization skills.
What you get to do
- Building and establishing relationships across marketing resources in Canada and beyond
- Project management of Practice and product-related marketing initiatives
- Timeline management
- Status reporting
- Content efficiency monitoring and reporting
- Competitive analysis
- Coordinating the review and approval process with National and Divisional partners
- Ensuring accuracy, quality, and consistency of Corporate standards
- Practice group campaign and external event coordination, monitoring and reporting including:
- Creative assets
- Thought Leadership
- Event and webinar management including the signature Gallagher Talks
- Market Report coordination
- External client communications for Practice Groups (marketing cloud)
- Small design requests from Marcomms colleagues
- Other duties as assigned by the AVP, Practice and Product Marketing, SVP Sales and Business Development or VP of Marketing and Communications
Qualifications:
- Bachelor’s degree and 3 year related experience required
- Strong technical skills across Microsoft Office Suite
- Excellent verbal, written and presentation skills
- Insurance marketing and communications experience a plus
- SalesForce experience a plus
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