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Creaform - Marketing Automation Specialist (M/F/d)
2 weeks ago
Do you know what an ever-growing company needs at any given time to support the expansion of its global technology sales and automate our processes?
Someone like you, to act as a consultant for the automated marketing platform (Pardot), providing the necessary training and support for the various stakeholders.
Faouzi, your future manager, is known for his passion and ability to listen. He has been working at Creaform for five and a half years as Digital Marketing Manager.
**Here is what we offer**:
- Diversity and variety of projects in a multitude of industries
- Ongoing training to support you in your career progression
- Recognition of your ideas
- A caring environment that encourages personal and professional growth
- Diversity and inclusion; there is no one-size-fits-all thinking
- Wide range of benefits: competitive salary, group insurance, 401k, competitive vacation policy, employee, and family assistance program, flexible work arrangements
We work hard, but we have a lot of fun We have fun with sports, parties, themed events and more
**To succeed in this function, we will accompany you with**:
- Excellent onboarding
- Training
- A mentor
- Coaching
***Atypical day with Faouzi and the team**:
- Participate with various stakeholders in the definition, development of strategies and choice of tactics for automated marketing campaigns
- Design, plan, implement, manage, test, analyze and optimize automated campaigns (nurture, Drip...)
- Design and produce forms and landing pages in Pardot according to the needs defined by the various stakeholders
- Produce and communicate automated marketing campaign performance reports to the various parties involved
- Work closely with IT teams on Pardot's connection and interaction with SalesForce CRM
**Excellent fit**:
- Pardot experience required
- Knowledge of Google Analytics GA4
- Knowledge of HTML and CSS an asset
- Fluency (written and spoken) in English and French to be able to communicate, train and exchange with 100% English-speaking and bilingual teams
- Interest in emerging technologies
- Analytical and problem-solving skills
- Highly developed organizational skills
