Advertising Data Product Manager

2 weeks ago


Toronto, Canada Rogers Communications Full time

Come play a key role in building the future of Sports & Media Everyone wants to be part of a transformational team - and that’s exactly what we’re building at Rogers Sports & Media. A team that innovates and a team that wins.

At Rogers Sports & Media we are committed to creating and growing teams that are digital-first, fast-moving and bold-thinking and are focused on delivering impact with everything they do. Our impressive collection of assets includes media properties, sports teams, sports events & production, venues, e-commerce platforms and a close connection with our Connected Home and Wireless team. Collectively, we touch the lives of 30 million Canadians every month

Are you up for the challenge and the fun? If so, consider the following opportunity

How do you inform, entertain, and inspire a country? You start with a vision: create compelling content that matters to Canadians. From there, you build a top team of creative, technical, and strategic thinkers who are passionately dedicated to bringing our shared vision to life. When you work in media at Rogers, you have a hand in shaping an iconic portfolio of award-winning TV, Radio, Sports and Publishing assets - how will you make your mark?

As the Advertising Data Product Manager, you will use data and ad tech platforms to inform and optimize advertising solutions we offer our clients. You will manage the introduction of new ideas, development of product plans, and growth of revenue for our data-driven advertising portfolio of products.

In addition to being highly technical and experienced with ad technologies, you will be responsible for defining product strategy, coordinating the roadmap of multiple products, developing product plans, and be the driving force behind internal deployment as well as external adoption.

**What you will be doing...**
- Lead the development of data-driven advertising product portfolio and grow market share and ad sales revenue.
- Lead product roadmap development and work with cross-functional teams to get alignment and execute effectively on the plan.
- Collaborate with a cross-functional team of engineers, data scientists, sales, and the ad ops team to support our advertising products and ensure efficient product operations.
- Manage vendor relationship covering vetting of new ideas, project implementation and on-going post-production engagement.
- Stay informed of new ad tech ideas and products and make sure that our ad business is offering the leading edge features in the market.

**What you will bring...**
- Minimum 5 years of experience managing Ad Tech platforms for advertising.
- Excellent experience in digital advertising technologies, specifically ad servers, SSPs, DSPs, DMPs and other media buying platforms.
- Excellent understanding of data-driven advertising solutions with a focus on audience segmentation, efficient targeting, and campaign measurement.
- Capacity to think strategically, multitasking across concurrent initiatives, manage tactical tasks to deliver on your goals.
- Excellent project management experience, problem solving skills and ability to work independently.
- Data analytics & SQL experience is a plus

**Here’s what you can expect in return**:

- A competitive salary and benefits that include access to our Employee Share Accumulation Program, Retirement Benefits and a variety of other perks including 50% off Rogers services and Blue Jays tickets
- A manager who deeply cares about your development and long-term career at Rogers
- A team that trusts and wants to win together
- Smart and accomplished colleagues who are focused on both the “what” and the “how

Schedule: Full time
Shift: Day
Length of Contract: Not Applicable (Regular Position)
Work Location: 1 Mount Pleasant (083), Toronto, ON
Travel Requirements: None
Posting Category/Function: Digital & Audience Solutions
Requisition ID: 277107

Together, we'll make more possible, and these six shared values guide and define our work:

- Our people are at the heart of our success
- Our customers come first. They inspire everything we do
- We do what’s right, each and every day
- We believe in the power of new ideas
- We work as one team, with one vision
- We give back to our communities and protect our environment

Posting Notes: Rogers Sports & Media



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