Marketing Specialist

**_What does the opportunity include? _**
- **Join a world-class team with a corporate culture like no other **People are our priority. We want you to bring your whole self to work each day.
- **Learn and advance within a rapidly growing agency** We value career growth and development by investing in you.
- **You will have a lot of responsibility and be challenged daily** You have the freedom to provide input and make your clients’ organizations better.
- **The scale and scope of what Redstone does will surprise you** The rapid pace of change makes it imperative for us to be smart and open-minded in the way we market our services.

Sound like Redstone might be the right place for you? Keep reading

**_
What your team does:_**

Redstone is an industry-leading agency that delivers event management solutions and other outsourced services to corporations, not-for-profits, and trade/professional associations. Redstone’s Marketing and Business Development team is laser-focused on helping our audiences understand the services that we offer and the value that they can bring to their organization. We do this by creating unique, valuable, and timely content.

**_
What you’ll do:_**

**Social Media & Content Creation**
- Work with the CEO to communicate the value of Redstone’s services across all marketing channels, including but not limited to our website, blog, social media, industry publications, and at events
- Maintain Redstone’s content calendar
- Manage Redstone’s social media channels and online presence, on LinkedIn, Instagram, Twitter, Facebook, and TikTok by implementing strategies and tactics that grow, engage, and retain our followers
- Support the management of the CEO & President’s social media to amplify the marketing efforts of Redstone
- Lead content creation by developing original content and collaborating with other Redstone team members to produce high-quality, relevant, and timely materials for Redstone’s blog and website ~ 4x / month
- Create other content pieces (white papers, articles, infographic, promotions, special offers, etc.) as needed
- Review analytics and create reports on a monthly basis and make decisions based on data

**Website & SEO**
- Update Redstone’s website (WordPress) as needed
- Write unique and compelling website content including blog posts to drive website traffic and organic SEO
- Track, measure and analyze Google Analytics for website performance, and HubSpot data points. Present findings and recommendations to the CEO monthly
- Conduct ongoing research into competitors, industry trends, etc., while keeping up to date with the latest market news

**General Support**
- Support other administrative tasks of the department, as needed

**_You’ll thrive in this role if:_**
- You have a university or college degree in Marketing, Communications, Business, or another related program
- You have a passion for writing and experience with long and short format digital copywriting
- You are data driven and know how to optimize your writing for SEO
- You can juggle priorities and adapt in a busy changing environment, managing multiple projects at once, and adhering to strict deadlines
- You are a self-starter, anticipate needs in advance, and have a genuine thirst to learn and grow

**_ Serious bonus points if:_**
- You have experience working at an Agency, and/or the Events and Association Management industry
- You have a HubSpot Inbound Methodology certification or experience working with Hubspot

**Salary**: $60,000 - $65,000 based on experience

**_Redstone life and culture:_**

We’re a full-service boutique agency with a growing team, which means you’ll have a lot of responsibility, be challenged daily, and will work side-by-side with the senior leadership. As a team, we work hard, are client-focused, and like to have fun. We provide our team with opportunities to expand their skillsets while supporting our association clients in diverse industries such as real estate, property, law, post-secondary education, healthcare, city planning, and sponsorship marketing, just to name a few.

Everything we do stems from our “Core Four” values**:People, Trust, Impact, and Extra Mile**. They are the foundation behind every decision and action we take as a company, within our team and alongside our clients.

**_
Why Choose Us?_**
We provide each employee the freedom to work when they are most productive and we understand the need to have a work-life blend, because we have that need too. Here are just a few more reasons to work at Redstone:

- Health, Drug, Dental, and Vision Care Insurance
- Employer paid Group Life Insurance
- Paid sick days and personal days
- Paid time off between Christmas and New Years
- Flexible working hours and summer hours
- Opportunities to attend in-person and virtual conferences, workshops, industry accreditation and certifications for personal and professional growth through the company
- Travel opportunities to work at our even