Marketing & Communications Director

**Director, Marketing & Communications**

**Full-Time Permanent - Regina, SK**

Inspiring growth, elevating member engagement, and brand leadership. Sounds interesting?

Join CAA Saskatchewan We are seeking a strategic Marketing and Communications Director to lead CAA's brand by driving business growth and boosting member engagement.

If you're a forward-thinking individual who thrives on strategy, collaboration, and driving impact, this is your opportunity to lead. CAA Saskatchewan is seeking a Director of Marketing and Communications to contribute to organizational strategy and act as a thought partner who will work closely with business line leaders.

**Key Responsibilities**:

- Lead the development and execution of a comprehensive marketing and communications strategy that aligns with organizational priorities and supports business line objectives, in collaboration with the CEO and senior leadership team.
- Oversee multi-channel marketing campaigns across business lines, ensuring brand consistency, efficient use of resources, and a strong focus on measurable ROI.
- Represent CAA Saskatchewan on a national marketing task force, contributing to strategic marketing decisions through effective collaboration with regional marketing leaders nationwide.
- Collaborate with IT to optimize data capabilities and ensure the Marketing team integrates data-driven insights to improve campaign outcomes, boost member engagement, and support lead generation efforts.
- Drive strategic vision by guiding the overall creative direction and championing the development of engaging content and digital marketing initiatives.
- Provide strategic guidance on developing and executing communication strategies and community engagement activities, ensuring compelling storytelling across all channels and audiences.
- Act as a steward for internal communications, media relations, and reputation efforts—encompassing proactive strategies and crisis management.
- Lead, mentor, and coach skilled marketing and communications teams, setting clear performance goals tied to organizational objectives.
- Model CAA's values and leadership principles while building strong cross-functional relationships.
- Bachelor's degree in Marketing, Communications, Journalism, Business, or related field (Master's degree an asset).
- 10+ years of progressive leadership experience in marketing and communications, preferably in a multi-line or membership-based organization.
- Proven experience leading both marketing and communications functions, including advertising, internal communications and PR.
- Exceptional coaching skills with a demonstrated track record of developing high-performing teams.
- Strong strategic thinking and decision-making abilities with a high degree of independence.
- Excellent relationship-building skills with executives, media, and cross-functional teams.
- Experience representing an organization on external committees, boards, or task forces.

**Why Join Us?**
At CAA Saskatchewan, you’ll find a supportive team and a chance to make a real community impact.

**How to Apply**:
Pay: $107,608.52-$121,297.37 per year

**Benefits**:

- Company events
- Company pension
- Dental care
- Disability insurance
- Employee assistance program
- Extended health care
- Life insurance
- Mileage reimbursement
- On-site parking
- Paid time off
- Store discount
- Tuition reimbursement
- Vision care

Ability to commute/relocate:

- Regina, SK (S4R): reliably commute or plan to relocate before starting work (required)

Application question(s):

- Are you legally authorized to work in Canada?

**Education**:

- Bachelor's Degree (required)

**Experience**:

- Progressive leadership: 10 years (required)

**Language**:

- English (required)

Work Location: In person