Social Media Coordinator

2 weeks ago

Etobicoke, Canada The Borough Health & Wellness Full time

**About Us**:
The Borough is a centre for health and wellness comprised of a variety of health care professionals who provide services to support our community in the areas of physical, spiritual and mental health. The Borough believes in providing a quality patient care experience from the start to finish. We pride ourselves on bringing the personal touch of small town medicine to our urban community.

We are seeking a creative and dynamic Social Media Content Creator to join our team. This is an exciting opportunity for an individual with a passion for storytelling and a flair for creating engaging content across various social media platforms.

**Responsibilities**:

- 1. Content Creation: _Develop visually appealing and compelling content for social media platforms, including but not limited to Instagram, Facebook, Twitter, TikTok, and LinkedIn.
Generate creative ideas for posts, stories, and campaigns that align with the brand's voice and objectives.
- 2. Photography and Videography: _Capture high-quality photos and videos for use in social media content. Edit and enhance visual content using relevant software tools.
- 3. Copywriting:_Craft engaging and concise captions, headlines, and other copy to accompany visual content. Maintain a consistent brand tone and messaging across all social media channels.
- 4. Community Engagement: _Monitor social media channels for comments, messages, and mentions. Respond to audience inquiries and engage with followers to foster a sense of community.
- 5. Trend Analysis: _Stay up-to-date with social media trends, algorithm changes, and emerging platforms. Implement strategies to capitalize on current trends and maximize content visibility.
- 6. Analytics and Reporting: _Track and analyze social media performance metrics. Provide regular reports on key performance indicators and make recommendations for improvement.

**Qualifications**:

- Proven experience as a Social Media Content Creator or a similar role.
- Strong portfolio showcasing content creation skills, including photography, videography, and copywriting.
- Proficiency in using social media management and analytics tools.
- Knowledge of current social media trends and best practices.
- Excellent communication and collaboration skills.

**Requirements**:

- Bachelor's degree in Marketing, Communications, or a related field (or equivalent experience).
- Familiarity with graphic design tools (e.g., Adobe Creative Suite) is a plus.
- A passion for and understanding of the brand's target audience.

**How to Apply**:
**Job Types**: Part-time, Casual, Freelance

**Salary**: $19.00-$21.00 per hour

**Benefits**:

- Casual dress
- Flexible schedule
- On-site parking
- Work from home

Schedule:

- Monday to Friday

**Experience**:

- Marketing: 1 year (required)

Ability to Commute:

- Etobicoke, ON (required)

Work Location: Hybrid remote in Etobicoke, ON

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