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Digital Analytics Implementation Analyst

3 weeks ago

Toronto, Canada BIMM Full time

BIMM is booming, so we’re looking for a **Digital Analytics Implementation Analyst** to join our team

**WHO WE ARE**:
For over 30 years, we’ve crafted flawless data driven creative solutions for some of the biggest brands in Canada and across the globe. Everything we do is guided by a simple philosophy: marketing with greater certainty. We love creating amazing integrated brand experiences for our clients that deliver real business results.

We all act as one unit and believe in “having every BIMMER’s back”. Nice people only. Egos need not apply.

**WHO WE ARE LOOKING FOR**

We’re looking for an energetic person with superior analytical abilities, great attention to detail and strong communication skills to join our growing team as a Digital Analytics Implementation Analyst.

**RESPONSABILITIES**
- Design and implement measurement framework that involves digital analytics tracking, tagging, and assist development teams in implementation
- Define the structure of data layers needed to create custom events for tagging and tracking purpose
- Collaborate with developers and analytics teams in building measurement solutions for client digital assets
- Design and develop dashboards using Google Data Studio and Adobe Analytics
- Be the point of contact internally for all inquiries relating to a clients’ properties
- Make recommendations and help implement process improvements with the ultimate goals of driving client results
- Provide technical expertise on the development, analysis and interpretation of marketing data and reports
- Develop new data visualizations that help lay people understand the insights in the data
- Develop new tagging strategies to meet client needs
- Analyze ‘offline’ data in isolation or in conjunction with data obtained from digital sources

**REQUIREMENTS**

**Must Have**
- University degree in business, finance, economics, statistics/math or computer science
- Strong, fundamental understanding of web analytics principles
- Deep experience with Google Analytics and Adobe Analytics (both is preferred)
- Expertise in Google Analytics (UA & GA4) implementation using Google Tag Manager
- Experience in data visualization platforms like Google Data Studio and Power BI
- Advanced MS Office capabilities, most importantly MS Excel and MS PowerPoint
- Experience with tracking on mobile platforms: Adobe Mobile Services or Google Firebase (both preferred)
- Exceptional analytical, critical thinking and organizational skills, including the ability to quantify and analyze customer data
- Outstanding oral and written communication skills; particularly in the area of presenting complex technical concepts to colleagues and clients
- Able to manage your workload across a number of tasks and projects to help the team execute campaigns flawlessly in a fast-paced, dynamic environment
- A team player with strong interpersonal skills, a bias for action and strong customer service
- orientation
- Self-starter, with the ability to manage and drive projects with limited supervision

**Nice To Have**
- Frontend (HTML, JS, CSS) development experience
- Google Optimize
- Google certifications
- Tableau
- SQL, R or general programming experience

BIMM is committed to providing an environment that is inclusive and accessible. We are an equal opportunity employer and considers all applicants for employment without discrimination. Please let us know if accommodation for the recruitment/interview process is required and we will work with you to make sure your needs are met.

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