Digital Copywriter

**Digital Copywriter (12-18 Month Maternity Leave Coverage Contract)**

**Role Summary**

Eminence Organics is looking for a Digital Copywriter that combines a passion for skin care and a knowledge of digital best practices to deliver compelling and persuasive marketing copy for our digital channels, including our websites. In this role, you will work closely as an exceptional Team-member with all teams to engage both Spa Partners and Retail Customers with our brand and products through copy. You will be reporting directly to the Digital Content Manager.

**Responsibilities**
- Write compelling, strategic and persuasive copy for digital channels, especially our brand websites, taking into consideration SEO and the Customer Journey
- Collaborate with designers to generate ideas and produce effective website copy aligned with the proposed design
- Edit and proofread copy before final publishing
- Write compelling ad copy for channels, working to optimize conversions
- Ensure the adherence to Eminence Organics brand standards and brand integrity for all written content and copy
- Copyedit, line edit and proofread as needed
- Drive and maintain the blog content calendar using strategic planning based on the Customer Journey, search engine optimization, launches, campaigns and other tentpole events
- Work closely with the Digital Creative Team Lead in aligning the blog with video and image content
- Work closely with graphic designers to conceive and drive the creation of infographics that enhance and expand on blog content
- Collaborate with the Growth Marketing & Analytics Specialist in conceptualizing and crafting highly searchable content
- Manage and work closely with freelance writers for content creation, providing detailed briefs and editing as well as tracking budgets and paying invoices
- Keep up to date with what’s trending in skincare and beauty industries, including the professional skin care industry

**Qualifications**
- College diploma or University degree in English, Marketing, Communications, Journalism, or related experience
- Experience creating written online content - 2-3 year minimum
- Experience updating and revising website content - 1-year minimum
- A proven passion for skin care, wellness, and popular culture
- Exceptional written and oral English skills, including excellent interpersonal and communication skills
- Exceptional ability to copyedit, line edit and proofread using AP Style
- Understanding of SEO is a requirement
- Basic photoshop skills are required
- Understanding of content management systems, preferably Drupal and WordPress
- Writing or revising simple HTML is an asset

**Total Rewards**
- Competitive salary, quarterly and annual bonuses based on individual and company goals
- 100% employer-paid premiums for extended health, health spending account, wellness program, green transportation incentive, various paid time-off options available from your first day, and product discounts
- Focus on professional development, 1:1 meetings with your leader, tuition assistance program and length of service rewards

**The Application**

Please submit a resume with a cover letter.

**Our Company**

Eminence Organic Skin Care provides premium products and unparalleled service to leading salons, spas and beauty professionals. For more than 10 years in a row, skin care professionals have voted Eminence Organic Skin Care their Favorite Skin Care Line and their favorite company for Product Education. As a Certified B Corporation®, Eminence Organics continues to meet the highest standards of social and environmental performance, accountability and transparency for employees, customers and the community.

Eminence Organic Skin Care is proud to be an equal opportunity employer. We are passionate about maintaining an inclusive workplace that encourages and values diversity.

EminenceCareers

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