Social Media Content Manager
1 day ago
**Social Media Content Manager (Remote - Dog Daycare Specialist)**
**Overview**
**Key Responsibilities**
- **High-Volume Content Generation**: Conceptualize, write, and schedule **8-10 posts per day** across all designated platforms (Instagram, Facebook, TikTok, LinkedIn, etc.).
- **Full Strategy and Ideation**: Develop all daily, weekly, and seasonal content themes, captions, and calls-to-action (CTAs). We need a self-starter who can generate fresh ideas constantly.
- **B2B Marketing on LinkedIn**: Strategize and execute content specifically targeting local businesses to promote our **corporate discount program** for their employees. This content must be professional and value-driven.
- **Platform Expertise**: Ensure content is optimized for each platform (e.g., using Reels and Stories on Instagram, engaging short-form video on TikTok).
- **Scheduling and Execution**: Use a scheduling tool (e.g., Meta Business Suite, Buffer, Hootsuite) to ensure content is posted consistently and accurately throughout the day.
- **Basic Community Engagement**: Monitor comments and direct messages during scheduled work hours, answering basic questions and escalating complex inquiries to the owner/management.
**Required Skills & Qualifications**
- Proven experience as a Social Media Manager, preferably working with small businesses or service-based industries.
- Demonstrable ability to manage a **high-volume posting schedule** (at least 5+ posts per day).
- Exceptional copywriting skills with a distinct, engaging, and friendly voice.
- Strong understanding of **LinkedIn B2B best practices** for audience targeting and lead generation.
- Must be highly organized, self-disciplined, and able to work independently in a remote environment.
**Job Type**: Part-time
Pay: $20.00-$25.00 per hour
Expected hours: 15 - 20 per week
**Benefits**:
- Work from home
Work Location: Hybrid remote in Burlington, ON L7L 5J8
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