Omnichannel Capabilities Manager

1 week ago

Toronto, Canada Johnson & Johnson Full time

Janssen-Ortho Inc. is recruiting for an Associate Manager, Omnichannel Capabilities to be located in Toronto, Ontario.

Building and scaling an Omnichannel Marketing model is prioritized as one of the critical growth drivers for our Canadian business. This role will help build this capability, leveraging science, data and insights to enable our organization to better engage with Health Care Professionals to help them stay informed of the latest research and treatment protocols across various therapeutic areas. This work will help enable HCPs to have meaningful conversations and provide differentiated support to their patients.

You will partner with an empowered team of professionals including marketing, technology, analytics and data science to build, scale and implement omnichannel capabilities. You will act as lead on sophisticated omnichannel projects and be the key liaison for external agencies and other capability building partners.

**Key Responsibilities**:

- Work collaboratively with a cross-functional team of across marketing, data science, analytics and technology
- Support the scaling of omnichannel pilots and capabilities across portfolio of brands
- Bring brand strategies to life with innovative and coordinated digital solutions
- Unlock new omnichannel capabilities using AI /machine learning to optimize HCP messaging across in-person / virtual sales, CRM and media touchpoints
- Partner with analytics and business teams to identify the metrics that matter to visualize Omnichannel performance and find opportunity areas for improvement to enable a more adaptable and predictive model
- Partner with IT and external agencies to ensure cross channel integration of activities
- Support organizational change across marketing, sales and MEE to develop, implement and embed new ways of working in support of Omnichannel model
- Partnering with US and Global partners to share standard methodologies and common learning agendas.

**Qualifications**:

- University Bachelor's degree is required
- A minimum of 3 years professional business experience required
- Preferred experience with: Google Analytics, Salesforce Marketing Cloud or other CRM automated marketing systems, HTML
- Ability to influence across teams
- Business travel up to 10%

Johnson & Johnson is an Affirmative Action and Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, age, national origin, or protected veteran status and will not be discriminated against on the basis of disability.

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