Social Media Coordinator

4 days ago

Edmonton, Canada Sassy Memorial Pet Foundation Full time

**READ JOB CAREFULLY**

**Duties**
- Develop, implement, and manage social media campaigns across platforms such as Facebook, Instagram, Twitter, LinkedIn, and TikTok.
- Create compelling content including graphics, videos, and written posts using Adobe Creative Suite (Photoshop, Illustrator).
- Conduct keyword research and optimize content for SEO to improve visibility and reach.
- Manage social media scheduling using tools like Hootsuite and Buffer to ensure consistent posting schedules.
- Monitor social media channels for engagement opportunities and respond to comments and messages in a timely manner.
- Analyze performance metrics using Google Analytics and platform insights to refine strategies and report on campaign effectiveness.
- Collaborate with the e-commerce team to promote products, sales events, and special campaigns through targeted advertising such as Facebook Ads.
- Proofread all content to ensure accuracy, brand consistency, and high-quality standards.
- Stay updated on the latest digital marketing trends, platform updates, and best practices to continually improve social media presence.

**Experience**
- Proven experience in digital marketing or social media management with a strong portfolio of successful campaigns.
- Proficiency in graphic design tools including Adobe Photoshop and Adobe Illustrator.
- Familiarity with social media management platforms such as Hootsuite and Buffer.
- Knowledge of SEO best practices and keyword research techniques.
- Experience with Facebook Advertising and other paid social media campaigns is preferred.
- Strong understanding of analytics tools like Google Analytics to measure campaign performance.
- Excellent proofreading skills with attention to detail in content creation.
- Prior experience in e-commerce environments is a plus. This position offers an exciting opportunity for a motivated individual passionate about digital marketing and social media growth within a collaborative team environment.

**Job Types**: Part-time, Casual

Work Location: Hybrid remote in Edmonton, AB T6B 0G1

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