Junior Media Buyer

1 week ago

Toronto, Canada Viral Nation Inc. Full time

While we continuously exceed our goals, we need your help - our success is only as great as our people. Strong performance leads to high expectations, and we must keep raising the bar

We help brands find smarter ways to deliver better value to their communities by collaborating with the people who know them intimately, understand what they want, and create content that speaks directly to them. We move at the speed of culture and evolve quickly as needed. We continue to do this successfully for some of the world's largest brands, including Facebook Metaquest, Disney, DC Comics, TikTok and Tencent.

**Role**:
A Junior Media Buyer identifies the best mix of media channels to deliver effective marketing or advertising messages to the targeted audience. You will work closely with the Senior Media Buyer and other teammates in executing the strategy and programs with multiple objectives from increasing the awareness of Viral Nation's top accounts, to helping them acquire customers and drive sales.

**What you'll do here**:

- You will be responsible for launching, maintaining and reporting on paid media efforts on paid social, search and programmatic platforms.
- Effectively communicating needs to ensure the success of campaigns to the Senior media buyer.
- Accountable for any relevant communications internally and externally
- Daily monitoring and optimizing of active paid media campaigns
- Retain quality control and adherence to overall media plan objectives
- Assist in preparing and presenting documents for internal and external initiatives
- Actively participate in agency workshops (i.e.) ideation sessions, training, new business, research, etc.
- Be able to speak to the media plans and strategies developed

**You'll need to have**:

- 2+ years of paid media buying experience at a performance marketing agency
- Must have an understanding of paid media both on a qualitative and quantitative aspect
- Effective cross-functional collaboration and verbal/written communication skills
- Proficient in Google/Microsoft Suite
- Must have a strong eye for creative and overall marketing trends
- High level accountability of managing timelines and deliverables
- Have a strong understanding of marketing best practices, testing methodology, and optimization
- Fluent English: Speaking and writing

**Who you are**:

- Upbeat with a positive attitude, ambitious outlook, and a desire to excel and grow within the company
- An individual that strives for high-quality results
- Someone who wants to become a quarterback in the game that is media buying
- Self-starter with the ability to work independently and/or as part of a team
- Resourceful and takes initiative
- Comfortable as a spokesperson
- Have the drive to learn as much as possible, as quickly as possible

**What's in it for you**:

- Work with some of the world's most engaging brands
- Continuous learning and development opportunities
- Flexible work schedule and summer hours
- Competitive salaries and 100% paid comprehensive health benefits plan
- Learn from an unrivaled leadership team with many years of agency experience
- Be yourself Work with an agency that boasts above-average diversity statistics
- Dedicated programs to support your mental health and work-life harmony

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