Digital Advertising Account Manager

6 days ago

Edmonton, Canada Strong Coffee Marketing Full time

Strong Coffee is a digital marketing agency based out of Edmonton and Vancouver. We love working with incredible clients, creating fun and inventive digital marketing strategies, and building data-driven advertising campaigns that bring meaningful and measurable results. We’re big on data, and big on learning. Whether it’s our staff trying to learn new skills, or our clients trying to understand how something works — we’re there to help guide them. When you work this way, you inspire trust, build confidence, and set the foundations for a good working relationship. We work with a diverse group of clients in both the B2B and B2C spaces, in a variety of industries.

**What you will be doing**
- Be able to work remotely, or in an office setting.
- Liaise directly with clients, other agencies and internal teams while building cross-functional cohesion.
- Lead digital advertising campaigns from start to finish - responsible for client management, strategizing, planning, optimizing, and executing digital marketing campaigns across all digital marketing channels within timelines and on-budget.
- Oversee and manage a varied portfolio of clients in a variety of industries and media budgets up to $20k/month.
- Conduct background research to develop comprehensive and thoughtful digital marketing strategies and campaigns.
- Ability to think creatively to identify ways to build and segment a wide variety of detailed audience segments.
- Work collectively with the ads team to set up, launch search & display campaigns on various digital platforms including Google, Meta, YouTube, Tiktok, etc.
- Measure, analyze, optimize and create detailed and insightful campaign reports for client accounts.
- Work towards reaching client advertising objectives, while tracking budget blocking charts and driving conversions and sales growth.
- Understand and adapt to specific client needs from a broad range of industries and markets.

**What we are looking for**
- Highly organized and strong attention to detail.
- Google Ads certified (Search and Display).
- Proficient with Google Ads; Shopping, Video certification would be an asset.
- Proficient with Google Analytics (Universal and GA4), certification would be an asset.
- Proficient with Google Tag Manager.
- Well-versed in Facebook, Instagram, Twitter, and YouTube advertising mediums.
- E-commerce advertising experience is a plus.
- Proficient with Google Docs/Sheets/Presentations/Data Studio/Drive.
- Graphic design skills and experience with Adobe PS would be an asset.
- Project management and/or sales experience would be an asset.
- Previous agency experience would be an asset.
- A degree or diploma in marketing or related discipline and/or related experience.

**What we offer**
- Work from home environment.
- Initial 3-month contract with potential to become a full-time permanent position.
- Competitive salary dependent upon experience and qualifications
- Flexible monthly benefits allowance.
- Flexible 2 weeks of vacation, plus extra days off during winter seasonal holidays.
- Opportunities to learn about various areas of web and digital marketing.

**Contact**

**Salary**: $60,000.00-$65,000.00 per year

**Benefits**:

- Flexible schedule
- On-site parking
- Paid time off
- Wellness program
- Work from home

Schedule:

- 8 hour shift

**Experience**:

- Digital marketing: 2 years (required)

**Language**:

- English (required)

Work Location: Hybrid remote in Edmonton, AB

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