Coordinator, Marketing and Communications
2 days ago
For more than 50 years, Special Olympics Canada, a program within the worldwide movement, has been dedicated to enriching the lives of Canadians with an intellectual or developmental disability through active participation in sport. Special Olympics Canada is a national, grassroots, charitable organization that provides best of class sport training, nutrition education, health screenings and competition opportunities for athletes of all ages and abilities. Year-round programming is available in hundreds of communities across Canada, supported by thousands of volunteers. Special Olympics is an inclusive movement powered by sport - transforming the lives of individuals and families, while creating more inclusive communities from coast to coast to coast. Special Olympics Canada’s programs are funded and supported by; individual donors, corporate sponsorship, fundraising activities, Federal/ Provincial/Territorial governments, foundations, and the involvement of volunteers in communities across the country. Special Olympics in Canada follows a federated program delivery model with a National Office and incorporated Chapters in twelve Provinces and Territories.
- **Note: Our team is taking some well-earned summer time off, so please note that resume screening for this role will begin on August 27, 2025.**_
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In this newly created role, the Coordinator, Marketing and Communications will be an integral member of a growing, innovative, and high-performing team under the leadership of the VP, Brand, Marketing and Communications, while reporting directly to the Associate Director, Marketing and Communications. You will play a key role in developing and executing print and digital content, and coordinating multi-channel marketing campaigns that drive national brand awareness, corporate partner activations, and individual giving. This is a unique opportunity to gain hands-on experience across a broad range of projects—from national campaigns and media relations to developing toolkits for local Chapters. As part of a mission-driven organization, you will help elevate the visibility and impact of Special Olympics across Canada, championing inclusion and empowering athletes nationwide.
**JOB DUTIES & RESPONSIBILITIES**:
**Marketing and Communications (40%)**
- Contribute to the development and execution of national brand awareness campaigns across print and digital channels.
- Support year-round Special Olympics awareness initiatives, including the creation of toolkits for Chapters, Corporate Partners, and Ambassadors.
- Assist in developing speeches and presentations for the Executive Leadership Team.
- Lead the production of the organization’s Annual Impact Report and Mid-Year Report.
- Provide marketing and communications support for flagship events, including LIMITLESS: The Special Olympics Canada Gala and the National Awards Night.
- Monitor and share industry trends and best practices to inform marketing and communications strategies.
- Support the discovery and development of athlete, coach, and volunteer stories across written, video, and other media.
- Plan and schedule social media content to support national campaigns and organizational priorities.
- Coordinate with internal teams and external agencies to ensure consistent brand messaging and quality control across all materials.
- Support media relations activities, including drafting media materials and coordinating interviews.
- Contribute to the development and maintenance of marketing assets, including photo and video libraries.
- Assist in tracking and analyzing marketing campaign performance to inform future strategies.
- Help maintain brand guidelines and support brand training across Chapters and partners.
- Participate in brainstorming and strategy sessions to help shape marketing plans and campaign concepts.
**Cross Departmental Marketing Support (35%)**:
- Propose new ideas and innovative solutions to strengthen marketing for Corporate Partner, Fundraising, and Sport campaigns.
- Collaborate with the Business Development team on National Partner activations, co-branding initiatives, promotional materials, and other marketing deliverables.
- Support the development of compelling partnership prospect pitch decks.
- Compile post-campaign reports that highlight marketing and communications tactics, performance metrics, and key insights.
- Help manage and prioritize organizational marketing and communications requests, working collaboratively with the team to ensure balanced and efficient workflow.
- Support the maintenance and updating of shared marketing resources and templates to support cross-departmental consistency and efficiency.
- Coordinate timelines and deliverables with internal teams to ensure smooth execution of marketing initiatives.
**National and World Games Marketing (25%)**
- Support the collaboration with the Games Organizing Committee (GOC) and Chapters to plan and deliver communications for National Games, including lead-up,
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