Retail Sales Representative, Gta

**Retail Sales Representative, GTA**:
**About High Liner** **Foods**

High Liner Foods was founded in **1899** in Lunenburg, Nova Scotia, Canada as a small salt fish company. Lunenburg is still the current home of our Canadian Operations. As a category leader in Seafood, High Liner Foods has a strong footprint across Canada and the U.S. with close to $1 billion in sales.

High Liner Foods is the seafood brand people trust. Every day we’re _Reimagining Seafood to Nourish Life_ through a focus on our customers, innovation, and of course, responsible operations. Our talented team is committed to the High Liner Foods goal of becoming the leader in branded, value-added seafood in North America.

We offer professional, technical and operational career opportunities across Canada and the United States. We believe in building a high-performance organization by investing in our people. We are focused on developing future leaders from within and fostering career growth and advancement. For these and many other reasons, we're proud to be consistently recognized as a top employer in the Atlantic region. Read here for more details.

It’s our time to make waves. Join us.

**High Liner Foods is a career destination. We look for high-performing talent who value**:

- Safety - it’s our #1 priority
- Opportunities to contribute to your community through volunteerism
- A culture of inclusion, support and recognition
- Senior leaders that are highly accessible and available to employees
- A strong focus on education and career development through training
- Competitive salary and performance rewards
- A comprehensive benefit plan designed to keep up with the changing healthcare needs across North America

**What to expect on the job**:
The Sales Representative is responsible for maximizing sales at the retail store via regular, professional store coverage. The incumbent must be proficient in all aspects of driving sales in all retail store banners through mechanisms such as planogram, execution/enforcement, and promotion support and auditing.
- This role is home office based. A company car will be provided. _
- Ensure all listed products are carried in all retail stores within assigned territory. Ensure retail stores follow planograms and partner with store management in those areas that are not following plans.
- Identify and partner with key store personnel to ensure all goals /responsibilities are achieved at each store /banner.
- Maintain accurate reports with respect to sales and prospects.
- To be knowledgeable about all customer centric information provided to you and to present on a regular basis to key store personnel to drive sales opportunities.
- Monitor store shelves for unsaleable product and remove when necessary. Proactively partner with store to keep unsaleable costs to a minimum.
- Collaborate with stores to promote product demonstrations and ensure store support and buy in.
- Communicate all important competitive activity and store news to the Manager, National Field Sales.
- Maintain a high level of service to existing customers; managing the customer relationship from contract execution through delivery to after sales service; and soliciting referrals from these customers, where possible.
- Participate in merchandising and promotional activities, and will be required to lift cases of product in doing so. Must be able to lift 20lbs.
- Maintain a high level of product and service knowledge.

**Must haves**
- College Graduate or industry related experience
- 3-5 years of successful sales experience, preferably in the consumer-packaged good industry
- Previous experience within the grocery business
- Proficient in Microsoft Office Suite to accurately complete regular reporting and audits
- Strong organizational skills, excellent communication and presentation skills
- Excellent customer service skills, interpersonal, organizational and communication skills.
- Motivated and creative team player.
- Strong problem identification and objection resolution skills.
- Able to build and maintain lasting relationships with customers.
- Self-motivated, with high energy and an engaging level of enthusiasm coupled with the ability to work individually and as part of a team.
- Valid Driver’s license and a clean driving record

**High Liner Foods is Remote Friendly** This role is home office based. Note there will be occasions where the Sales Representative will work out of the Toronto office. for meetings etc.

**Health, Safety & Wellness**

At High Liner Foods, we believe strongly in the safety and wellness of our employees. Our organization has a number of policies, programs and practices that focus on safety, wellness, health and sustainability of the overall organization. Should any posted position require business travel and vaccination is required (COVID-19 vaccination or otherwise) for that purpose as per regional laws/regulations, employees will be required to demonstrate their vaccination status accordingl