Web Content Strategy Specialist

3 days ago


Scarborough, Canada CanPrev Natural Health Products Ltd. Full time

**Job description**

ROLE AND RESPONSIBILITIES
- Across our three brands, we own more than 20 websites and landing pages. You will oversee the content, ensuring all existing web content is up to date, as well as spearhead the development of new web resources and assets, including informative product pages, landing pages and more.
- Effectively communicate the goal of web projects via creative briefs and follow through as support to the writing team’s content and web team’s execution. This includes SEO keyword research, web template trends, industry trends, website best practices, and more.
- Ongoing content revisions, paying close attention to accuracy, layout, and user experience.
- Creatively drive organic traffic to our websites, landing pages, and online resources in order to drive conversion, and brand awareness and loyalty.
- Manage website basics, including web licenses, accessibility, backlinking strategy, and more.

QUALIFICATIONS
- Education in Marketing, Communications, or related field
- 3-5 years of experience in web content management or comparable role
- Experience with SEO keyword research, UX, Web Analytics (ie. Google Analytics or other tools) and website management tools
- Experience with project management and stakeholder management
- Familiarity with web standards and e-commerce to help level up website functionality and design
- Must be based in the GTA and able to come into the office periodically

Is this you?
- You think digital by default and embrace new ideas that put users first
- You’re detail oriented and have excellent communication and problem-solving skills
- You have a creative eye and a working knowledge of programming languages
- You know how to make informed decisions based on analytics to enhance website traction and performance

**About CanPrev**

CanPrev is a proudly Canadian company that grew out of a desire to make natural medicine safe, effective and accessible to everyone. For over eighteen years, we have focused on making the best possible products that informed patients and real natural health practitioners can use. And it isn’t just the quality of our formulations or ingredients that makes CanPrev great. We believe the best natural medicines should come with the best web content and we are looking to grow our team

**Job Types**: Full-time, Permanent

**Salary**: $55,000.00-$65,000.00 per year

**Benefits**:

- Casual dress
- Company events
- Dental care
- Extended health care
- Flexible schedule
- Paid time off
- Work from home

Schedule:

- Monday to Friday

Work Location: Hybrid remote in Scarborough, ON M1S 3R5



  • Scarborough, Canada CanPrev Natural Health Products Ltd. Full time

    ROLE AND RESPONSIBILITIES - Across our three brands, we own more than 20 websites and landing pages. You will oversee the content, ensuring all existing web content is up to date, as well as spearhead the development of new web resources and assets, including informative product pages, landing pages and more. - Effectively communicate the goal of web...

  • Marketing Specialist

    16 hours ago


    Scarborough, Canada Kinedyne Full time

    JOB SUMMARY: The Marketing Specialist (Canada) supports traditional marketing projects and digital marketing initiatives with an emphasis on social media. The Marketing Specialist follows strategic direction, understands integrated marketing concepts, follows web marketing standards, and employs marketing best practices in support of the Sales and Marketing...

  • Content Writer

    2 weeks ago


    Scarborough, Canada Accuenergy (Canada) Inc. Full time

    **Role Summary** **Key Responsibilities** - Write blog articles, web content, social media post, case studies, press releases, and other written content as needed - Able to write 500-word blog articles on a bi-weekly basis - Liaise with cross-functional teams to understand product details - Ensure all content is checked for quality - spelling, grammar,...

  • Content Writer

    2 weeks ago


    Scarborough, Canada Accuenergy (Canada) Inc. Full time

    **Role Summary** **Key Responsibilities** - Write blog articles, web content, social media post, case studies, press releases, and other written content as needed - Able to write 500-word blog articles on a bi-weekly basis - Liaise with cross-functional teams to understand product details - Ensure all content is checked for quality - spelling, grammar,...

  • Content Writer

    5 days ago


    Scarborough, Canada Accuenergy (Canada) Inc. Full time

    **Role Summary** **Key Responsibilities** - Write blog articles, web content, social media post, case studies, press releases, and other written content as needed - Able to write 500-word blog articles on a bi-weekly basis - Liaise with cross-functional teams to understand product details - Ensure all content is checked for quality - spelling, grammar,...

  • Content Writer

    14 hours ago


    Scarborough, Canada Accuenergy (Canada) Inc. Full time

    **Role Summary** **Key Responsibilities** - Write blog articles, web content, social media post, case studies, user guides, data sheets, press releases, and other written content as needed - Able to write min. 600-word blog articles on a bi-weekly basis along with other content projects - Able to work with cross-functional teams to gather information...

  • Content Writer

    3 days ago


    Scarborough, Canada Accuenergy (Canada) Inc. Full time

    **Role Summary** **Key Responsibilities** - Write blog articles, web content, social media post, case studies, press releases, and other written content as needed - Able to write 500-word blog articles on a bi-weekly basis - Liaise with cross-functional teams to understand product details - Ensure all content is checked for quality - spelling, grammar,...


  • Scarborough, Canada Merrithew Full time

    Merrithew19 days ago - Scarborough, ON - Senior Level - contract **About the role**: **Job Title**: E-Commerce Specialist **Reports to**: Director of Digital Marketing & E-Commerce **Date**: August 2025 **About Merrithew**: Merrithew® is the global leader in mind-body education and equipment. Founded in 1988, the company has trained more than 80,000...


  • Scarborough, Canada Accuenergy (Canada) Inc. Full time

    Lead the marketing department in promoting the Accuenergy brand strategy. Ensures all marketing efforts serve to achieve immediate and long-term business goals, as well as identify and execute improvements for processes, content, and lead generation. **SEO Strategy and Content Writer** - Must be able to write compelling, SEO-optimized content for blogs,...


  • Scarborough, ON MH B, Canada akm security Full time $81,600 - $104,000 per year

    Job OverviewWe are seeking a talented and detail-oriented Content Writer to join our dynamic digital marketing team. The ideal candidate will craft compelling, SEO-optimized content that enhances our brand presence across various online platforms. This role offers an excellent opportunity to develop your skills in content strategy, digital marketing, and...