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Dealer Digital Solution Manager
3 weeks ago
**Job Description**:
The Dealer Digital Solution Manager provides a key role in managing the day-to-day needs of GM’s managed vendor program, known as Dealer Digital Solutions (DDS). This role is responsible for the administration of the Dealer Website Choice program, along with other key digital product categories including chat, digital advertising, inventory merchandising tools, and more.
Contribute to seeding the accurate brand message across the global organization, dealerships, media outlets, agencies, etc.
- Ensure that all creative marketing materials adhere to strict brand guidelines.
- Conduct market research and analyze data to gain marketing insights and uncover key consumer insights and competitive opportunities.
- Brainstorm and develop creative marketing campaigns for various GM products including vehicles, accessories, parts, services, etc.
- Liaise with external vendors to execute promotional events and campaigns.
- Maintain and update corporate creative content.
- Build and manage relationships both internally and externally i.e.; CRM, agencies, GM partners, etc.
- Undertake related tasks as assigned.
**Additional Job Description**:
**Required Skills and Experience**:
- 5 - 7 years of sales, marketing & technology experience (multi-discipline, field, corporate)
- Working knowledge of digital advertising & marketing (Websites, SEO, SEM, Social, Lead Management/CRM, consumer marketing, etc.)
- Knowledge of automotive digital vendor ecosystem
- Familiarity with purchasing and contracting processes
- Digital Proficiency - Expertise in managing complex digital platforms
- Builds and maintains strong relationships including senior leaders
- Excellent oral and written communication skills that involves understanding the audience; getting the message across; presenting information effectively; and communicating openly
- Highly analytical with strong attention to detail - comfortable working with data, analytics and developing executive reporting
- The ability to balance competing priorities while maintaining effectiveness in a dynamic, often chaotic environment.
- Excellent time management skills - the ability to effectively and efficiently use your time to focus on the most impactful activities and challenge those that distract from the identified goal
- Working knowledge of case-tracking/bug-tracking systems
- Skilled in the use of Adobe, PowerPoint, Office, Excel, etc.
- Business consulting skills, ability to create action plans and track progress
**Education & Training**:
Post-secondary, Degree - Bachelors preferred
**Compensation and Benefits**:
- GM’s Work Appropriately philosophy supports our foundation of inclusion and provides employees the flexibility to work where they can have the greatest impact on achieving our goals, dependent on role needs.
- GM’s comprehensive compensation and benefits plan is carefully designed and thoroughly **benchmarked against the companies that we compete for talent in the local market **.**
The goal of the General Motors of Canada total rewards program is to support the health and well-being of you and your family. Our comprehensive compensation plan currently includes the following benefits, in addition to many others:
- Paid time off including vacation days, holidays, and supplemental benefits for pregnancy, parental and adoption leave.
- Healthcare, dental and vision benefits including health care spending account and wellness incentive.
- Life insurance plans to cover you and your family.
- Company and matching contributions to a Defined Contribution Pension plan to help you save for retirement.
- Global recognition program for peers and leaders to recognize and be recognized for results and behaviors that reflect our company values.
- Tuition Assistance and Employee Assistance Program.
- GM Vehicle Purchase Plan for you, your family and friends.
**About GM**:
Our vision is a world with Zero Crashes, Zero Emissions and Zero Congestion and we embrace the responsibility to lead the change that will make our world better, safer and more equitable for all.
**Why Join Us**:
We aspire to be the most inclusive company in the world. We believe we all must make a choice every day - individually and collectively - to drive meaningful change through our words, our deeds and our culture. Our Work Appropriately philosophy supports our foundation of inclusion and provides employees the flexibility to work where they can have the greatest impact on achieving our goals, dependent on role needs. Every day, we want every employee, no matter their background, ethnicity, preferences, or location, to feel they belong to one General Motors team.
**Diversity Information**:
General Motors is committed to being a workplace that is not only free of discrimination, but one that genuinely fosters inclusion and belonging. We strongly believe that workforce diversity creates an environment in which our employees can thrive and develop better products for our custome
