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Marketing Operations Coordinator

3 hours ago

Toronto, Canada Auxly Cannabis Full time

**MARKETING OPERATIONS COORDINATOR**

**Job Title: Marketing Operations Coordinator**
**Reports to: Senior Shopper Marketing Manager**
**Location: Toronto, ON**
**Department: Commercial**

**Description**

The Marketing Operations Coordinator will lead the following:

- Execution of marketing programs by managing processes, logistics, and optimize workflows across teams.
- Manage the asset portal management system, ensuring that all assets (physical and digital) are accurately uploaded, organized, and easily accessible.
- Ad hoc initiatives from the Marketing & Innovation team that require cross-functional collaboration and support.

**Key Responsibilities**

**Marketing Technology Administration**
- Manage the asset portal for trade marketing assets, create new inventory items (both physical and digital).
- Maintain platform accuracy by ensuring all assets listed are up to date and active in market.
- Provide technical support to sales team for order inquiries, bulk shipments and troubleshoot technical issues.

**Retail Activation Tracking**:

- Gather detailed information for key account programs, including store specifications for displays, store address lists, and program-specific requirements.
- Create bulk distribution lists with itemized assets for each store. Provide tracking details once assets are shipped and communicate updates to the sales team.
- Work with sales to collect performance data and results for trade programs, including KPIs, and compile these into post-program recap reports.

**Coordination of Marketing Assets (Sales Support)**:

- Distribute marketing tools, resources, and promotional materials to the national sales team to support their retailers.
- Maintain an organized inventory of marketing materials and provide regular updates to stakeholders on stock levels and material availability.

**Vendor & Logistics Management**:

- Collaborate with vendors to coordinate the shipping, storage, and receipt of marketing assets.
- Ensure timely and accurate delivery of materials to meet program deadlines.

**Budget Management & Legal Compliance Support**:

- Assist in managing the trade marketing budget, tracking expenses, codding invoices and ensuring proper allocation of funds.
- Coordinate with legal to secure necessary sign-offs on trade assets.
- Manage uploading and coding assets into internal assets tracking platform.

**Skills and Qualifications**:

- ** Post
- secondary education**: Bachelor’s degree in marketing, Business Administration, or a related field.
- ** Related experience**: 3+ years of experience in trade marketing, sales support, or a related operational role (preferred). Cannabis industry experience preferred.
- ** Strong understanding of retail operations**: Knowledge of retail environments, distribution channels, and merchandising practices.
- ** Project management skills**: Ability to manage multiple projects simultaneously and to lead cross-functional mandates.
- ** Strong Attention to Detail**: High organizational strength, with a strong focus on accuracy and efficiency.
- ** Proficiency in Microsoft Office Suite**: Advanced skills using spreadsheet (Excel) and presentation tools. Data platform background an asset (Ex. Tableau, Oracle).
- ** Adaptability in Fast-Paced Environments**: Ability to work in a fast-paced, dynamic environment and takes ownership and initiative.

**Location**
- This position is based in Toronto, Canada, hybrid office / work-from-home arrangement.