Product Marketing Specialist

1 week ago

Toronto, Canada Lone Wolf Technologies Full time

**We’re here to make real estate transactions simpler. We do that by providing a digital lead-to-close experience for agents, brokers, and their consumers. We’ve seen a lot of change over the past 30 years—but we’ve been here to support real estate from day one.**

**With the diverse landscape of the real estate industry, we want diverse talent We want to celebrate each other’s individuality and embrace our differences to enrich our commonalities and relationships throughout our organization, and we want you to be a part of that.**

As a Product Marketing Specialist, you will work closely with the Product Marketing Manager to contribute to the development of comprehensive marketing plans. Your role will involve conducting market research and analysis to identify key trends, competitive landscapes, and customer needs. You will assist in crafting compelling value propositions and messaging tailored for target audiences, and then implement and execute marketing strategies outlined in the plans.

Collaboration with the marketing team will be essential as you work together to create and optimize content for various channels, including digital platforms, social media, and traditional marketing materials. Monitoring and analyzing campaign performance metrics will also be part of your responsibilities, providing insights and recommendations for continuous improvement.

You will collaborate with internal and external stakeholders to gather product information and insights for effective marketing communication. While deep knowledge of the real estate industry is preferred, it is not required.

**WHAT YOU'LL DO**:

- Work closely with the Product Marketing Manager to contribute to the development of comprehensive marketing plans.
- Conduct market research and analysis to identify key trends, competitive landscape, and customer needs.
- Assist in crafting compelling value propositions and messaging for target audiences.
- Implement and execute marketing strategies outlined in the plans.
- Collaborate with the marketing team to create and optimize content for various channels, including digital platforms, social media, and traditional marketing materials.
- Monitor and analyze campaign performance metrics, providing insights and recommendations for continuous improvement.
- Collaborate with internal and external stakeholders to gather product information and insights for effective marketing communication.

**WHAT YOU'LL NEED**:

- Bachelor’s degree.
- 2+ years product marketing experience in B2B SaaS solutions.
- Deep knowledge of the real estate industry preferred, but not required.
- Proficiency in translating features and functionalities into real-world benefits and value propositions through positioning/messaging.
- Knowledge of marketing, strategy, and KPIs.
- Strong communication and storytelling skills with the proven ability to develop creative solutions and adapt messaging to different audiences for different goals.
- Collaborator who can work positively with a range of stakeholders across the company, mitigating potential disagreements and finding common ground.

We’ve become the largest real estate software company in North America. Our products provide our client’s with a competitive advantage in today’s market and nearly 10,000 offices are utilizing our feature rich, fully integrated windows and web based software solutions.

  • Digital Marketing Specialist

    2 weeks ago

    Toronto, Canada Napkin Marketing Inc. Full time

    ABOUT US napkin marketing is a boutique digital marketing and web design agency that believes in thinking big, working hard and having fun while creating dynamic solutions for our clients. We are currently looking for a vibrant, detail oriented and creative Marketing Specialist who will manage our clients’ projects in web development, search, social and...

  • Product Marketing Specialist

    2 days ago

    Toronto, Canada Interac Corp. Full time

    **Product Marketing, Specialist** At Interac, we design and deliver products and solutions that give Canadians control over their money so they can get more out of life. But that’s not all. Whether we’re leading real-time money movement, driving innovative commerce solutions like open payments for transit systems, or making advancements in new areas...

  • Product Marketing Specialist

    1 week ago

    Toronto, Canada Flybits, Inc. Full time

    Are you a proactive and creative product marketing professional with a deep understanding of the financial sector? Flybits is looking for a Product Marketing Specialist to join our team and play a key role in shaping and executing product marketing strategies that drive our growth. As a Product Marketing Specialist, you’ll be instrumental in the...

  • Product Marketing, Specialist, Fraud

    4 weeks ago

    Toronto, Canada Interac Corp. Full time

    Product Marketing, Specialist, Fraud page is loaded## Product Marketing, Specialist, Fraudlocations: Torontotime type: Full timeposted on: Posted 3 Days Agojob requisition id: REQ-1984**Who We Are:**Every transaction matters. Every Canadian matters. At Interac, we protect both — driving trust, security, and inclusion, so our digital economy...

  • Product Marketing, Specialist, Fraud

    7 days ago

    Toronto, Canada Interac Full time

    Product Marketing, Specialist, Fraud At Interac, we design and deliver products and solutions that give Canadians control over their money so they can get more out of life. But that’s not all. Whether we’re leading real-time money movement, driving innovative commerce solutions like open payments for transit systems, or making advancements in new areas...

  • Fraud Solutions Product Marketing Specialist

    7 days ago

    Toronto, Canada Interac Full time

    A leader in digital payment solutions is looking for a Product Marketing Specialist to support the development of B2B marketing strategies for their new fraud prevention solutions. The ideal candidate will have 4–8 years of B2B marketing experience in financial services or fintech. Responsibilities include defining product narratives, coordinating...

  • Fraud Prevention Product Marketing Specialist

    4 weeks ago

    Toronto, Canada Interac Corp. Full time

    A leading financial technology company in Toronto is seeking a Product Marketing Specialist for Fraud solutions. The role involves defining product narratives, executing go-to-market strategies, and collaborating with cross-functional teams. Preferred candidates will possess 4–8 years of B2B marketing experience with strong project management skills. The...

  • Pd & Marketing - Product Development Specialist

    1 week ago

    Toronto, Canada Cosmetica Laboratories Inc. Full time

    Cosmetica is recognized for innovation, excellence, and commercialization with award-winning products. From concept to creation, we offer an unparalleled array of services that will inspire, create and deliver every step of the way. We value and recognize talent and want you to help us create beauty in the world! At Cosmetica Laboratories, we are committed...

  • Product Go-to-market Specialist

    3 days ago

    Toronto, Canada RamSoft Full time

    **About us** Job Summary: As a Product Go-to-Market Specialist, you will be responsible for driving product adoption and market success by transforming product capabilities into clear, differentiated value propositions. You will combine product marketing strategy, content development, and cross-functional collaboration to deliver compelling go-to-market...

  • Product Go-to-market Specialist

    2 days ago

    Toronto, Canada RamSoft Full time

    **About us** **Job Summary**: As a Product Go-to-Market Specialist, you will be responsible for driving product adoption and market success by transforming product capabilities into clear, differentiated value propositions. You will combine product marketing strategy, content development, and cross-functional collaboration to deliver compelling go-to-market...