Integrated Marketing Manager

: 1232248

**Who we are**

As the Working and Learning Company, we at Staples Canada, are dynamic, inspiring partners to our customers and the communities in which we live. At Staples, we inspire people to work smarter, learn more and grow every day. We look for people who are curious, approachable and passionate, and who enjoy finding solutions.
If that’s you, let’s work, learn and grow together.

**We are building an inclusive and diverse team**

Staples Canada is creating an inclusive and diverse work environment. We welcome, value and thrive on perspectives and contributions from backgrounds that vary by race, gender, sexual orientation, gender identity or expression, lifestyle, age, educational background, national origin, religion or physical ability. If you have a disability or special need that requires accommodation, please let us know.

**Some of what you will do**

As the Integrated Marketing Manager in B2B, you will partner with the business units and channels within Staples Canada to create and execute world class marketing plans that drive incremental traffic, increase brand identity and customer loyalty. You will play a critical function in ensuring consistency to messaging across all media. Acting as a liaise between the business function leaders and marketing, you will translate overall business needs into marketing campaigns and programs. You will assess overall health and strength of campaigns and provide recommendations on changes or improvements Each day will be fast-paced, challenging, rewarding and meaningful.

**Specifically, you will**:

- Create integrated marketing campaigns that meet business and marketing strategies and objectives.
- Partner with appropriate teams to ensure overall process of creation, implementation, communication and monitoring of marketing campaigns in their portfolio.
- Participate in team meetings and take a leadership role in calendar and budget planning for the team to ensure visibility to key dates, meeting requirements and budget updates.
- Translate marketing objectives and consumer insights into communication strategy.
- Lead/interface and contribute to cross-functional marketing teams to deliver all elements of campaigns.
- Deliver and monitor results; ensure stated objectives are delivered on plan (monitor/ early indicators) and where required, take corrective actions to achieve targets.
- Stay current with industry and marketing trends to ensure continuous improvement and ongoing skills development. Take an active role in finding process improvements to drive increased efficiency in the marketing team.
- Build and analyze reports to provide visibility into marketing campaign results and measure campaign effectiveness, including outbound marketing metrics, lead distribution, opportunity stages, pipeline contribution, and ROI.

**Some of what you need**
- 5-7 years prior experience in Marketing Planning or Coordination function
- Experience in B2B retail industry marketing is a definite asset.
- Post-secondary education with a focus in Marketing or Communications
- Good business acumen, resourceful and responsive to change
- Ability to manage large and multi-faceted projects and programs at one time
- Aptitude to process and optimize processes
- Great collaboration skills
- Attention to detail
- Curious
- Approachable
- Passionate
- Problem solver

**Some of what you will get**
- Associate discount
- Health and Dental benefits
- RRSP/DPSP
- Performance bonuses
- Learning & Development programs
- And more...

**Additional Information**
- Location: Mississauga - Hybrid Work

**Vaccine Requirement**
- Staples is committed to taking every reasonable precaution to protect our associates, our customers and the communities we operate in. To support the health and safety of our associates, COVID-19 vaccination is an essential requirement of this position. As such, all offers of employment will be conditional upon either (i) proof of full COVID-19 vaccination or (ii) proof of need for accommodation under relevant human rights legislation, and Staples determination that the requested accommodation can be provided without undue hardship. You will be required to submit proof of full vaccination or proof of need for accommodation during our background screening process.

LI-Hybrid #LI-Remote

**Job** Marketing

**Location(s)** CA-ON-Mississauga

**Schedule** Full-time

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**Employment Statement