Marketing Coordinator
2 weeks ago
BOLD Growth is a small craft-cannabis company providing consistent and high-quality products in the extremely competitive cannabis industry. Our success can be attributed to the collaboration of each of BOLD's hardworking and dedicated team members. At BOLD, we pride ourselves on producing best-in-class craft cannabis products that outperform our competitors.
If you join our team, you will be joining a small group of highly passionate and motivated people who value your role, progressive ideas, and will advocate for your professional development. We focus on continuous improvement, efficiency and building a positive work environment.
If you are enthusiastic, willing to learn, have the openness to adapt, and want to be an integral part of one of the most exciting and desirable companies in the cannabis industry, we'd love to have you.
**Duties and Responsibilities**:
- Assist in developing and executing marketing projects, trade marketing plans, promotions, and new product launches
- Coordinate the creation of marketing materials, POS displays, and promotional assets retailers (digital and print)
- Work with external graphic designers and vendors partners for creating assets
- Evaluate and analyze retail market trends to provide actionable marketing insights
- Assist with building trade marketing budget and quarterly forecast
- Update and maintain price lists, product catalogs, and SKU assortment plans
- Collaborate with sales, supply chain, and external partners to ensure smooth execution of campaigns
- Assist in developing merchandising strategies for key accounts (including retail kits and planogram creation)
- Track and report on marketing activities and trends
- Identify trade show/event opportunities and facilitate logistics
- Conduct competitive analysis to identify trends and opportunities in the market
- Ensure all marketing activities align with brand guidelines and compliance requirements
- Other duties as required
**Qualifications and Expectations**:
- Bachelor's degree in Marketing, Business, Communications, or a related field
- Strong organizational skills with the ability to manage multiple projects and deadlines
- Advanced understanding of marketing principles, specifically within trade marketing
- Analytical mindset with the ability to interpret data and generate insights
- Proficiency in Microsoft Office (Excel, PowerPoint, Word); experience with data analysis tools is a plus
- Excellent written and verbal communication skills
- Detail-oriented with a proactive, problem-solving attitude
- Experience with social media marketing, content creation, and graphic design tools (e.g., Canva, Adobe Suite) is an asset
**Work Conditions**
- Monday to Friday, 8-hour shifts during the day
- Some evening and weekends as required
- Some travel required
**Competencies**
- Attention to Detail - Ensures accuracy in marketing materials, data analysis, and campaign execution.
- Time Management - Ability to prioritize tasks, meet deadlines, and manage multiple projects effectively.
- Analytical Thinking - Ability to interpret data, market trends, and consumer insights to support strategic decisions.
- Creativity & Problem-Solving - A proactive approach to finding innovative marketing solutions and optimizing campaigns.
- Collaboration & Teamwork - Works effectively across teams, including sales, design, and external stakeholders. Strong communication skills.
- Adaptability & Flexibility - Thrives in a fast-paced environment, adjusting to changing priorities and business needs.
- Initiative & Self-Motivation - Takes ownership of tasks and contributes ideas to enhance marketing efforts.
- Digital & Technical Proficiency - Comfortable with marketing software, analytics tools, and social media platforms.
Bold Growth Inc. offers an incredible work environment and career advancement opportunities. Applicants MUST be 19 Years or older to apply.
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