Social Media

**French version will follow**

We’re looking for a strategic, creative, and data-driven Social Media & Brand Manager to join the core team of none other than Chef** Laurent Dagenais**. A top-tier chef and an even better entertainer, Laurent’s charm lies in his authenticity and it’s been amazing to see the world fall in love with it. As his audience grows, so does our appetite. Yep, we are starving and hungry for more (see what we did there?). Jokes aside, that’s where you come in

We’re looking for someone to become a long-term partner in Laurent’s journey. You’ll lead social growth strategy, content ideation, community connection and current revenue stream management and new revenue stream creation. From reporting insights to leveraging AI tools for smarter content, you’ll help scale his presence across YouTube, TikTok, and Instagram. You’ll also take charge of day-to-day execution from building authentic community engagement to supporting affiliate-driven content strategies that convert.

Working closely with Dulcedo and Laurent’s content production team, this role is perfect for someone with a proven track record in social media growth who’s ready to take their impact to the next level alongside one of the best in the game.

**Scope of Work**

Own the growth strategy for social media channels, with a focus on expanding reach and audience engagement.

Ideate original, high-performing content across platforms, from concept to execution.

Utilize AI tools to streamline content development, ideation, and performance optimization.

- Script writing

- Hook generation

- A/B testing

- Content concepts

Support and scale affiliate marketing initiatives through tailored content and channel strategy.

Lead monthly content audits and performance reports, offering insights and strategic recommendations.

Manage day-to-day community engagement, ensuring timely and thoughtful interaction with followers.

Maintain and organize content calendars, ensuring alignment with growth goals and brand priorities.

Act as a strategic partner to Laurent’s team : Dulcedo & production team, offering ideas, structure, and guidance.

Continuously monitor trends and platform updates to ensure all content remains relevant and competitive.

Manage internal softwares such as FRAME, Notion, Many Chats etc

**Your Profile**

2-4 years of experience in social media management & content strategy, freelance or in-house.

Demonstrated success in growing social media channels through strategic content planning and execution.

Experience with AI tools (eg: ChatGPT, content planning platforms) to support ideation, scriptwriting, and content optimization.

Strong understanding of affiliate marketing and how content drives conversion.

Proven ability to independently manage community engagement with empathy, consistency, and professionalism.

Comfortable producing short-form content (visuals, copy, hooks) tailored to different platforms.

Analytical mindset with the ability to create performance reports and offer actionable insights.

Strong time management skills and ability to self-direct with mínimal supervision.

Up to date on social trends, digital culture, and creator economy dynamics.

Bilingualism in French is an asset, but not required.

**Work Setup & Compensation**

This is a part-time contract role**: 15 hours per week with flexible scheduling.**

Compensation is **up to $50/hour, based on experience and skillset.**

We’re looking to welcome a new long-term team member who will play a strategic role in Laurent’s continued success, someone who’s excited to take his social channels to the next level.

You’ll work directly with LD’s Dulcedo team in a highly collaborative, creative environment.

We’re looking for someone proactive, reliable, and passionate about the world of food, content, and digital growth

**_ Please include a portfolio or relevant links so we can review your work._**

**Recruitment Process**

The process includes:

- A behavioural interview with Dulcedo’s Talent Acquisition team
- A creative assignment
- Final interviews with Laurent’s core teamOn cherche un-e Social Media & Brand Manager stratégique, à la fois créatif-ve et analytique pour rejoindre le noyau de l’équipe de nul autre que Laurent Dagenais.

Chef de haut niveau et personnalité publique fortement appréciée, Laurent charme avec son authenticité - et c’est un vrai bonheur de voir la belle communauté qu'il s'est créé avec le temps. Et plus son audience grandit, plus notre appétit aussi. Et c’est là que tu entres en jeu.

On cherche une personne qui veut embarquer à long terme dans l’aventure de Laurent. Tu vas mener la stratégie de croissance sur les réseaux, penser et développer du contenu, connecter avec la communauté et optimiser les sources de revenus actuellestout en en créant de nouvelles. Tu utiliseras aussi des outils d’IA pour améliorer les performances des contenus, et tu nous aideras à scaler sa présence sur YouTube, TikTok et Instagram.

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