Events Manager, Demand Generation

Waterloo

Marketing - Marketing /

Full-Time /

Remote

**Who We Are; What We Do; Where We’re Going**

Magnet Forensics is a global leader in the development of digital investigative software that acquires, analyzes, and shares evidence from computers, smartphones, tablets, and IoT-related devices. We are continually innovating so our customers can deploy advanced and effective tools to protect their companies, communities, and countries.

Serving thousands of customers globally, our solutions are playing a crucial role in modernizing digital investigations, helping investigators fight crime, protect assets, and guard national security.

With employees based around the world, Magnet Forensics has been expanding our global presence. As a part of Magnet Forensics, you can expect to make a difference in the world, no matter what role you play. You’ll be supported through learning and development, not to mention an incredible team with unbelievable talent and integrity.

If you think you would be the right person to join our team working towards this goal, we would love to hear from you

**Your Team**:
The Marketing team is responsible for developing and leading programs at all stages of the marketing funnel, to drive demand and create opportunities for our global sales team.

**Your Role**:
**What You Will Accomplish**:

- Own end-to-end event execution across EMEA, including Tier 1 and Tier 2 tradeshows, flagship hosted events with 150+ attendees, partner events, and the annual partner summit, driving pipeline and brand awareness
- Collaborate with Regional Marketing and Sales to align on event selection, messaging, speaking opportunities, and staffing to ensure consistent regional presence
- Negotiate and manage contracts while overseeing vendors to ensure quality, cost-effectiveness, and timely delivery
- Drive marketing-influenced pipeline through impactful onsite activations, seamless lead capture, and effective follow-up
- Analyze and report on event ROI using post-event data and stakeholder feedback to refine strategy and scale success
- Deliver events rapidly, moving from concept to execution within weeks and adapting quickly to last-minute changes without sacrificing quality
- Integrate broader marketing initiatives, such as customer advocacy and product education, into relevant events
- Optimize event operations by developing scalable processes, documentation, and cross-regional knowledge sharing
- Utilize marketing platforms like Pardot, Salesforce, Cvent, RainFocus, and iCapture to manage execution, capture leads, and track performance
- Collaborate cross-functionally with internal stakeholders to ensure event programs align with business goals and stakeholder expectations

**What We Are Looking For**:

- 5+ years of relevant marketing experience, ideally in event marketing, demand generation, or sales enablement
- Proven experience planning and executing event marketing programs, including trade show logistics, hosted events, speaker coordination, and post-event reporting
- Demonstrated ability to manage a high volume of events annually (50 to 70+ per year), including Tier 1 sponsored conferences and hosted flagship customer events
- Highly organized, with the ability to manage budgets, vendors, and onsite personnel across multiple, simultaneous projects, especially during peak event seasons
- Strong communication skills, both written and verbal, with the ability to collaborate effectively across teams (Sales, Regional Marketing, Demand Generation)
- Experience with marketing tools such as Salesforce, Pardot (or similar CRM/marketing automation platforms), and event registration platforms like Cvent, RainFocus, and iCapture
- Comfortable working in a fast-paced, deadline-driven environment with shifting priorities
- Creative and proactive mindset, bringing fresh ideas to the table and solving problems quickly
- **Travel is required: Ability to travel regionally and internationally as needed (up to two times per month during peak periods)**

**The Most Important Thing**:
**CARE**- We care about each other and our mission to make a difference in the world.

**OWN** - We are accountable for our results - while never forgetting to act with integrity, empathy, and respect.

**DEDICATE** - We put our heart and soul into meeting the needs of our customers and helping them serve the people they protect.

**EVOLVE** - We are constantly innovating and exploring new ways to work together to make an impact with our work.

**Compensation & Benefits**:Compensation Range:

- MIN: $72,100 - MID: $103,000 - MAX: $123,600 - Currency: CAN
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- All offers of employment at Magnet are contingent upon satisfactory completion of a background check. All background checks will be conducted in accordance with all applicable laws. Magnet will consider each position’s job duties, among other factors, in determining what constitutes satisfactory completion of the background check. Refusal to consent to a background check may