Digital Marketer
4 hours ago
Job description
**Key Responsibilities**:
**Data Analysis and Reporting**:
- Download, organize, and analyze large volumes of data from various sources, including Google Ads and other platforms.
- Create and maintain Excel sheets to track and analyze performance metrics.
- Utilize Excel functions such as VLOOKUP, PivotTables, and other data analysis tools to find insights and solutions.
- **Google Ads Management**:
- Assist in managing and optimizing Google Ads accounts by updating ad copy, headlines, and keywords.
- Download and interpret reports from Google Ads to support decision-making.
- Help in restructuring and organizing accounts to improve campaign performance.
- **Franchisee Communication**:
- Serve as a point of contact for franchisees, ensuring clear communication regarding necessary documents, updates, and deadlines.
- Maintain an organized calendar to track submissions, deadlines, and other key dates.
- Ensure all documents are up-to-date and accurately filed.
- **Google Ads Support Interaction**:
- Handle communication with Google Ads support for various tasks, such as business verification, credit card updates, and other account-related issues.
- Ensure timely and accurate resolution of support tickets.
**Qualifications**:
- **Proficiency in Microsoft Excel**: Must be skilled in using advanced Excel functions like VLOOKUP, PivotTables, and data analysis tools.
- **Strong Communication Skills**: Ability to clearly communicate with franchisees and Google Ads support, both in written and verbal formats.
- **Organized and Detail-Oriented**: Excellent organizational skills with a keen eye for detail to manage reports, documents, and calendars effectively.
- **Availability**: Must be able to commit to 20 hours per week on a part-time basis.
**Nice to Have**:
- **Experience with Digital Marketing**: Prior experience in digital marketing is a plus.
- **Experience with Service-Based Businesses**: Familiarity with service-based business operations.
- **Experience with Digital Advertising**: Specifically, experience with Google Ads or Data Analysis will be highly valued.
- **Student-Friendly Opportunity**: This role is a great fit for students currently pursuing a degree in marketing, business, or a related field, offering valuable hands-on experience in digital marketing.
**Job Type**: Part-time
Pay: $18.00-$20.00 per hour
Expected hours: 10 per week
**Education**:
- Bachelor's Degree (required)
**Experience**:
- Microsoft Excel: 1 year (required)
Work Location: In person
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