Manager, Content
2 weeks ago
Company Description
At Maple Leaf Sports & Entertainment Partnership (MLSE), we are committed to creating an inclusive workplace that is representative of our community and where all employees feel they belong and can reach their full potential. We are Canada’s preeminent leader in delivering top quality sport and entertainment experiences and one of North America’s leading providers of exceptional fan experiences. We are the parent company of the National Hockey League’s Toronto Maple Leafs, the National Basketball Association’s Toronto Raptors, Major League Soccer’s Toronto FC, the Canadian Football League’s Toronto Argonauts and development teams with the Toronto Marlies (American Hockey League), Raptors 905 (NBA G League), Toronto FC II (MLS NEXT Pro League) and Raptors Uprising Gaming Club, the Toronto Raptors Esports franchise in the NBA 2K League.
MLSE owns and/or operates all the venues our teams play and train in, including Scotiabank Arena, BMO Field, Coca-Cola Coliseum, Ford Performance Centre, BMO Training Ground, and OVO Athletic Centre. We also provide fans in Toronto with incredible live music and entertainment events, as well as exceptional culinary experiences through our restaurants (e11even and RS) and clubs (Hot Stove Club, ScotiaClub and Platinum Club). Through MLSE Foundation, we have invested more than $45 million into Ontario communities since 2009 and with MLSE LaunchPad, we provide a place where youth facing barriers use sport to recognize and reach their potential.
We achieve all of this through our Common Purpose - to unite and empower our employees to create extraordinary moments for our fans and each other. Come be a part of the team.
**Job Description**:
**Role Summary**
As Manager, Content & Partnerships, you will be working with a creative and strategic team that is responsible for the brand positioning, storytelling, and purposeful partnerships of MLSE Foundation & MLSE LaunchPad. This team prides itself on creating and communicating impact while putting our ‘youth first, always’ value at the core of its work.
You will be responsible for leading all aspects of MLSE Foundation and MLSE LaunchPad’s digital channels with an audience of over 30,000 and the servicing strategy for a roster of corporate partners. You will be a part of the management team contributing to the strategic direction of our organization and will work cross-functionally with various MLSE departments to increase the impact of your portfolio. If you have experience coaching and developing teams, building brands and growing purpose driven partnerships, we believe you’ll enjoy the Manager, Content & Partnerships role.
**Your Team**
In this role you will report into the Director of Partnerships & Engagement and have two team members reporting directly to you: one Content Coordinator and one Account Manager.
**What you’ll be doing**:
**_ Content:_**
- Own the development of MLSE Foundation & MLSE LaunchPad’s brand architecture, positioning and strategy.
- Oversee all content and storytelling for MLSE Foundation and MLSE LaunchPad using a strengths-based, youth-centric approach.
- Collaborate with MLSE’s marketing department on community impact content and storytelling.
- Work with MLSE’s Teams to improve community impact storytelling tied to our team brands.
- Build MLSE Foundation & MLSE LaunchPad’s brand as leaders in Sport For Development.
**_ Partnerships: _**
- Own the service side of a growing portfolio of purpose driven corporate partnerships.
- Work alongside our partnerships sales team to develop, optimize, and implement a partnership funding strategy.
- Collaborate with MLSE’s Global Partnerships team to deliver against partner and community objectives and collaborate on new partnership opportunities to support MLSE Foundation’s partnership targets.
- Work closely with our Research and Evaluation team to ensure key outcomes and results are reported to corporate partners.
**Qualifications**:
**You’re an excellent fit for this job if**:
- You believe in the power of sport and you’re an advocate for the importance of sport engagement in the lives of youth.
- You have experience managing a team: you enjoy supporting and mentoring staff, and you understand how to operationalize decisions.
- You are a creative problem solver and are well-organized: you build efficient systems that enable you to work quickly, solve problems proactively, and produce outstanding quality work.
- You lead by example and are confident turning ideas into actionable strategy.
- You work well in a highly collaborative environment. You are ready to lead and to pitch in on projects both big and small.
- You are a clear, confident, and thoughtful communicator with strong verbal and written communication skills.
- You are comfortable managing a budget and ensuring alignment with forecasts and expectations.
- You have an understanding of core principles in Equity, Diversity, and Inclusion
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