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E-commerce Coordinator

2 weeks ago


Québec, Canada Boutique La Vie En Rose Full time

Join a diverse and talented team

For years now, we’ve been designing lingerie and swimwear for everyday living. Why do we do what we do? Because we want women around the world to look and feel their best Join our dynamic team to start a stimulating professional career in a committed and constantly evolving environment.

We’re a proudly local company with more than 3,500 employees and more than 275 stores across Canada and our La Vie en Rose brand is in 17 countries around the globe (100 stores).

Exclusive job perks
- 50% discount on all products;
- Flexible hours;
- Opportunities for advancement within the company;
- Being part of a family-owned business committed to the community;
- Performance bonuses (in-store sales or management position);
- Recognition program for years of service; Innovation program to encourage idea sharing;
- Referral bonus ;
- Dayforce Wallet (pay on demand: you’ll be able to access a portion of your pay as soon as your shift ends).

**For full-time employees**:

- Group insurance plan;
- Three (3) to five (5) paid personal days depending on the position);
- Minimum of 2% employer contribution to your RRSP.

THE PURPOSE OF THE ROLE
Under the supervision of the Manager, E-Commerce, the incumbent is responsible for planning and executing the day-to-day operations of La Vie en Rose's e-commerce. They participate in the development of e-commerce strategies as well as the deployment of all changes and projects to maximize the sales potential of the website.
- Participate in the development of strategic plans for the e-commerce.
- Work with the content strategy and creative teams to design the site's digital banners and other marketing initiatives while ensuring conformity with the La Vie en Rose brand.
- Coordinate all day-to-day activities, including the deployment of promotional campaigns, e-commerce, and other marketing initiatives.
- Plan and maintain the web calendar.
- Write and update briefs.
- Follow up on projects.
- Be responsible for testing and quality control.
- Optimize the customer experience by ensuring continuous improvement of design, content, navigation, branding, performance, and functionality of the site.
- Measure website performance on an ongoing basis to identify problems and opportunities and propose solutions.
- Ensure the implementation of and compliance with e-commerce best practices.
- Conduct regular and effective competitive reviews.
- Keep abreast of e-commerce trends.
- Ensure good communication and cooperation with the various departments and teams.

**REQUIREMENTS**:

- Bachelor's degree in marketing, business, management or equivalent.
- 3 years experience in an e-commerce position.
- Experience in retail and/or fashion (an asset).
- Experience with Optimizely (an asset).
- Good understanding of e-commerce best practices.
- Knowledge of Google Analytics or other performance analysis tools.
- Basic knowledge of HTML and CSS (an asset).
- Basic knowledge of SEO (an asset).
- Knowledge of digital media;
- Proficiency in Office Suite: Word, Excel, and PowerPoint.
- Ability to work under pressure with tight deadlines and adapt to unforeseen circumstances.
- Ability to manage multiple projects simultaneously and establish priorities.
- Organizational skills, autonomous and able to evolve in a changing environment.
- Thoroughness, rigor, and attention to detail.
- Proven interpersonal skills and team spirit.
- Bilingual, both orally and in writing (French and English).