Bilingual Content

3 days ago

Toronto, Canada Lindt Corporate Full time

Reporting to the Senior Manager, Digital Marketing, Website, Content & CRM, the Bilingual Content and Social Media Manager is responsible for leading Lindt Canada’s organic social media strategy, content development, and community engagement across all major platforms, while supporting omni-channel campaigns and storytelling initiatives in both English and French.
This role plays a key part in building brand equity, driving audience engagement, and shaping Lindt’s voice across digital touchpoints through creative execution, performance monitoring, and cross-functional collaboration.
Key Responsibilities
- Develop and execute organic social media strategies across platforms including Facebook, Instagram, TikTok, and Pinterest
- Write and review bilingual copy (English/French) for social posts, owned channels, and campaign content
- Partner with internal teams to align content with marketing campaigns and retail priorities
- Produce, shoot, and edit engaging vertical video content for social platforms
- Collaborate with freelance creatives, agencies, and photographers to manage content production and photo shoots
- Own and manage social media reporting, leveraging analytics to optimize strategy and engagement
- Proactively manage community engagement through social listening and reputation monitoring
- Liaise with Customer Care and internal stakeholders to support escalation and crisis management protocols
- Support newsletter and paid social asset creation, review, and optimization
- Oversee content calendars and ensure timely content uploads and reporting in asset management systems
- Manage translation processes and invoice tracking for digital content projects

**Qualifications**:

- University degree in Communications, Marketing, or related field preferred
- Minimum three years of experience managing corporate social media channels
- Bilingual in English and French with strong writing and copyediting skills in both languages
- Proficient in social media best practices and content creation for platforms including Instagram, Facebook, TikTok, and Pinterest
- Experience producing and editing short-form video for social media
- Familiarity with Canva, Photoshop, and asset management platforms is an asset
- Strong analytical skills with experience using social listening and reporting tools
- Excellent organizational, project management, and stakeholder communication skills
- Ability to work independently, manage shifting priorities, and thrive in a fast-paced environment
- Strong creative thinking and storytelling abilities with a detail-oriented mindset

Lindt & Sprüngli is recognized as a leader in the market for premium quality chocolate, offering a large selection of products in more than 120 countries around the world. During more than 170 years of Lindt & Sprüngli's existence, it has become known as one of the most innovative and creative companies making premium chocolate, with 12 production sites in Europe and the USA, and distribution and sales companies on four continents.
MARKETING #LI-LINDTCA #LI-AJ1

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