Marketing Associate
2 weeks ago
**Job Overview**
Job description: Marketing Associate
Do you have a knack for marketing and promotions? Are you looking for an opportunity to get your foot in the door with a great company where you can grow your career? We are a fast-growing Information Technology Service Provider with a 30+ year history, serving as the outsourced IT Department for businesses of various sizes. In addition to tech support, we manage every aspect of technology used by our diverse range of clients and are responsible for their computing environments 24×7/365. We are looking for an experienced, passionate, and highly motivated Marketing Associate to help produce marketing content and develop sales leads. This position requires availability for a flexible 8-hour workday between 9:00 AM to 5:30 PM Eastern Time, Monday through Friday, located in Toronto, ON.
Salary & Benefits
Salary and commission (range of 60K to 65K)
Mileage reimbursement
Paid holidays
Medical/Dental/Life insurance
Continuing education and paid certificates
Paid Time Off (PTO)
Hybrid work (1-2 days/week work from home post probation)
This is an awesome opportunity for someone who:
- Loves a fast-paced, open and collaborative environment
- Appreciates a flexible work schedule
- Is extremely detail-oriented and organized
- Can work in a self-directed environment
- Likes the idea of working for a small company where your ideas and contributions directly impact the company's success, direction and growth
**Responsibilities**:
Coordinate and manage the sending of direct mail campaigns and work with the Sales Development Representative to ensure outbound calls are made.
Coordinate and work with the Account Manager on various campaigns and promotions.
Analyze data, market conditions, and competitor information to inform marketing direction.
Coordinate or participate in promotional activities, marketing events, trade shows, client appreciation events, seminars, and webinars.
Work with developers/consultants, print shops, advertisers, or production managers to market products or services.
Design, create and edit marketing documents, remarketing ads, postcards, etc.
Develop annual marketing strategies, plans, and budgets.
Monitor, review, and report on all marketing activity and results, meeting or exceeding weekly and monthly metrics.
Deliver marketing activity within the agreed budget and timeline.
Liaise with media and advertising partners.
Send out marketing offers and follow up to set appointments.
Build and clean the company’s database of clients and prospects.
Determine client gifts, order, and ensure delivery (3 times per year).
Monitor industry best practices and external events affecting business operations.
Track all leads and appointments using CRM.
Develop and manage campaigns in CRM.
Update all activities, expense reports, and sales processes within SharePoint.
Manage website updates (landing pages, blog posts, videos, homepage, Google listing, etc.).
Prepare and publish blogs.
Record and edit marketing videos.
Develop Connectability’s online presence.
Manage social media presence and post regularly (minimum 3 times/week).
Communicate the “Connectability brand” through marketing activities.
Prepare Connectability clothing and materials for new employees.
Conduct opinion surveys and/or needs assessments with current clients and prospects.
Provide occasional relief reception duties.
**Requirements**:
Minimum of 2 years of marketing experience.
Proven experience in customer and market research.
Extremely organized with strong attention to detail.
Excellent written and verbal communication skills.
Excellent organization and administrative skills.
Ability to plan and prioritize to achieve defined objectives.
Creative and out-of-the-box thinking.
Confident and goal oriented.
Strong customer service skills.
Comfortable calling on all levels of an organization (VP, C-Suite executives, and sales leaders).
A basic understanding of technology tools and their uses.
Proficient in Microsoft Office Suite.
Experience with CRM systems (ActiveCampaign )experience preferred but not required).
Excellent active listening skills.
Professional attitude and appearance.
A team player comfortable in a self-directed environment.
Strong presentation skills.
Comfortable working in a fast-paced, dynamic environment.
Skilled at positioning a message from the client’s perspective.
You’ll fit right in if:
You want to join a company that is established and growing, has a strong culture supported by core values, and offers opportunities for advancement.
You love a fast-paced, no-drama environment where office politics, gossip, and negativity are not tolerated.
You take extreme ownership of responsibilities and have the drive and focus to execute a proven process for success.
You are a proactive learner, aren’t afraid to ask questions or for help, and respond well to coaching.
You are extremely detail-oriented and appreciate people who take an organized, systematic approach to achievin
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