Social Media Manager at Tonic Living

4 hours ago

Toronto, Canada Lean Marketing Full time

This is a fantastic opportunity for a results-driven and hands-on individual to join our team at Tonic Living. This role is in-house, with company headquarters in 36 Northline Road, Unit 6 Toronto, Ontario M4B 3E2.

As the Social Media Manager and Content Creator, you will execute and implement marketing campaigns across multiple media channels.

You’ll establish a collaborative working relationship with the business owner and creative team, who will work with you on strategic and big-picture goals while you take charge of tactical implementation and execution.

The ability to organize, plan and structure your workload in an autonomous fashion will be absolutely key to your success in this role. We neither have the time nor the inclination to micromanage you. You’ll have a lot of freedom in this role but also a lot of responsibility.

**The Six Non-Negotiables of This Role Are**:

- ** Project management.** Ideally, you’ve had experience in project management. A large part of this role is creating and adhering to deadlines and moving simultaneous projects forward to completion.
- ** Being teachable and coachable**. There will be a LOT of learning on the job as we do marketing very differently. There is no place here for know-it-alls. We hire based primarily on attitude.
- ** Being a self-starter.** Goals will be clearly defined from the outset. Often, it will be your job to determine what needs to happen, when, and how. The attitude of continually starting things on your own is very important.

**The Job**:

- This role is a full-time, in-house position.
- Salary expectation between $55,000 and $70,000 based on experience
- Employee benefits plan

**Skills Needed/Day-to-Day Tasks and Responsibilities**:

- ** Create and manage content calendar**: Develop a content plan, create, schedule, and analyze content. Build high-value content assets and repurpose them across media channels.
- ** Manage Tonic Living’s social media presence**, including creating and posting content, responding to comments, and monitoring metrics.
- ** Graphic design and developing marketing materials**: Designing social media content, lead magnets, and resources.
- ** Tracking KPIs and campaign performance**: Weekly tracking of key metrics related to marketing activities and performance of marketing campaigns and initiatives, including monitoring metrics such as website traffic, leads generated, and customer engagement**.**:

- ** Video production**: Coordinating and managing video content and production pipeline, collaborating with the videographer, and scheduling video content. Basic video shooting and editing skills is a plus
- ** Creating and managing project timelines** to ensure that campaigns and initiatives are completed on time.

**How to Apply**:
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