Copywriter

Copywriter

Ideas with Intention

zag (that is right, no capital) is a full-service, marketing and advertising agency that is hell-bent on getting to know brands inside and out. We ensure we capture the perfect blend of creativity, strategy, and management to catapult brands in the right direction with ease. With us, there is always room to grow, and we are currently looking for a Copywriter to do just that.

We come to work every day to solve challenges, and we lean on our teammates to do it. We all have titles, but we’re not defined by them. By working together and bending our disciplines, we bring unique perspectives to the table, learn from each other, and stick the landing.

We have six guiding principles that help keep us grounded along the way:
Be Better.

We strive for unicorn-level greatness.

Own It.

We care about what we create.

Think Beyond.

We outsmart challenges with creative and forward thinking.

Get Real.

We dare to show up as ourselves.

Team Up.

We take the carpool lane, working together to achieve the best results.

All In.

We make it count. Every day.

More About Working at zag

We know agency life can be fast-paced so are intentional about making sure that we are investing in our culture through ongoing employee-driven engagement activities (Smores and ghost stories Escape rooms Virtual Friday hangs). Additionally, we offer great benefits, including paid personal days and competitive holiday time.

At zag, we believe in inclusivity, and it’s a key part of how we conduct ourselves within our team and in the industry. All aspects of employment will be based on merit, competence, performance, and business needs.

The Position

The Copywriter is responsible for developing written solutions to meet clients’ objectives for concepts through to finished copy. They’re expert organizers who are highly effective at staying on top of multiple projects, each with various moving pieces, thanks to their proactive thinking skills, exceptional verbal and written communication abilities and a strong attention to detail.

Overall Accountability

The purpose of this position is to determine tone, style, structure, and voice of content, based on available space, knowledge of editorial principles, aesthetic sense, and brand considerations. The work of the Copywriter will reflect intelligent thinking, good organization, and accuracy while meeting assignment deadlines with consistent and dependably elevated levels of performance. In this role, the Copywriter ensures that the agency provides work that exceeds clients’ expectations, by constantly and consistently adapting and anticipating industry trends and delivering a consistently superior product.

Responsibilities & Duties

Areas of responsibility for the Copywriter will include:

- Create high-quality creative copy that communicates our clients' brand messaging and values.
- Develop effective messaging strategies that resonate with our clients' target audiences.
- Work collaboratively with creative director and creative teams to create integrated campaigns that effectively meet the brief.
- Ensure all content is clear, concise, and compelling.
- Proofing copy to ensure quality of material.
- Develop multiple types of copy, including long form creative copy, short form copy for digital assets, instructional copy, website content.
- Develop messaging strategies that effectively communicate our clients' brand messaging and values.
- Collaborate with creative and marketing teams to develop and execute content marketing strategies.
- Edit and proofread content for accuracy, clarity, and consistency.
- Ensure that all content produced adheres to brand voice and style guidelines.

What You Need to Succeed
- 3-5 years of copywriting experience in a marketing agency or related field
- Degree or Certificate in Marketing or English preferred
- Strong project management skills and ability to manage multiple projects simultaneously
- Exceptional copywriting skills that communicate our clients' brand messaging and values effectively
- Strong attention to detail, and a familiarity with content management systems
- Excellent interpersonal skills and ability to work collaboratively with internal teams
- Adherence to style guides or a knack for the grammatically correct
- Ability to meet tight deadlines and work under pressure
- Strong organizational and time management skills

Applying

To be considered for this position, you will need a passion for marketing and be able to think on your own feet. Experience in an agency setting will be considered an asset. While you can be located anywhere in Canada, you will be expected to work within an MST time zone.

We work in a hybrid work environment.