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Account Executive, Indigenous Communities and Tribal Nations
3 weeks ago
**About Growcer**
Growcer is Canada's largest indoor modular vertical farm solution provider, working with communities and organizations across North America. By partnering with municipalities, First Nation and Indigenous communities, Tribal Nations, and other community organizations in Canada and the USA, we aim to empower year-round sustainable food production and strengthen food sovereignty.
To date, we’ve launched more than 100 projects, with our holistic approach including planning solutions, food infrastructure, commissioning support, training programs, capacity-building programs (like Rootcamps), and ongoing support services—enabling communities to achieve lasting impact. Growcer's work has been recognized with awards including Fast Company's World Changing Ideas and the Entrepreneurs' Organization and was featured on Season 13 of CBC's hit show, Dragons' Den.
**Reconciliation**
The Growcer team acknowledges that we work with many Territories and Treaty areas and we are grateful for the traditional Knowledge Keepers and Elders who are with us today, those who have gone before us and the youth that inspire us.
We recognize the land and the benefits it provides all of us, as an act of Reconciliation, as recommended by the Truth and Reconciliation Commission’s (TRC) 94 Calls to Action and gratitude to those whose territory we reside on, work on or are visiting.
Growcer is committed to progressing the path of Reconciliation in a deeply meaningful way, in partnership with Indigenous and First Nations Peoples and is dedicated to fulfilling our role and responsibilities in this regard.
**Position Summary**
As an **Account Executive** at Growcer, you will drive revenue growth and foster lasting partnerships with communities, municipalities, First Nation and Indigenous communities, Tribal Nations, and community-based organizations in Canada and the USA. You will report to the Director of Sales and Community Relations.
Working closely with our Business Development team—who will hand off qualified leads (SQLs)—you will manage the full sales cycle, from initial engagement and needs assessment to negotiation and closing. You will also be responsible for proactive outbound outreach, representing Growcer at key industry events, and collaborating with cross-functional teams to deliver impactful solutions.
Effective Growcer employees are tenacious, enjoy working in a fast-paced environment, and are comfortable working on big-picture challenges with lots of autonomy. All positions and work responsibilities tie back to our mission of transforming local food systems, and applicants who are laser-focused on contributing to the creation of a more resilient food system will find a workplace and team that shares their vision for sustainable agriculture.
If you have a passion for food sovereignty, a knack for consultative selling, and a talent for cultivating trusted relationships, this role is your opportunity to help shape the future of sustainable food systems.
**Key Responsibilities**
- ** Sales Cycle Ownership**
- **Lead Management**: Receive SQLs from the Business Development team and conduct thorough qualification to ensure alignment with Growcer’s solutions.
- **Consultative Approach**: Conduct discovery conversations to understand the unique challenges and objectives of each organization, presenting customized solutions that address local food security and economic development goals.
- **Proposal & Negotiation**: Collaborate with internal teams (Operations, Marketing, Product, R&D, Strategy, and Customer Success) to create tailored proposals, facilitate tours, negotiate deal terms, and handle contract finalization.
- **Relationship Building & Community Engagement**
- **Multi-stakeholder Trust**: Build rapport with community leaders and key decision-makers, demonstrating cultural sensitivity and respect for diverse governance structures.
- **Community Events**: Represent Growcer at conferences, trade shows, and community gatherings, showcasing our unique approach to food sovereignty and capacity-building programs.
- **Ongoing Partnership**: Serve as the primary point of contact and coordinate with Customer Success to ensure seamless onboarding and ongoing satisfaction.
- **Strategy & Collaboration**
- **Market Insights**: Provide valuable feedback from prospects and customers to inform product roadmaps, marketing campaigns, and expansion strategies.
- **Cross-Functional Cooperation**: Work closely with Business Development, Marketing, Strategy Team, and Operations teams to refine messaging, optimize lead generation, and continuously improve the sales process.
- **Pipeline Management**: Maintain accurate records of all sales activities, opportunities, and deal stages in CRM (HubSpot); regularly update the Director of Sales & Community Relations on forecasts and progress.
- **Event Participation & Thought Leadership**
- **Conferences & Forums**: Attend relevant industry events related to agriculture, food s