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Social Media and Digital Marketing Intern

3 weeks ago

Mississauga, Canada Stonehooker Brewing Company Ltd Full time

**Job Summary**
Digital Marketing Intern

Stonehooker Brewing Company is looking for a Digital Marketing savvy individual to join the Stonehooker crew on our journey to bring our delicious beer to the mouths of thirsty customers around the Golden Horseshoe.

We’re passionate about our beer and a proud member of the Ontario Craft Beer industry. With our brewery and taproom situated in Lakeview on the east side of bustling Port Credit, we continue to emerge into a high demand marketplace with our eclectic mix of beer styles appealing to a wide demographic.
- Has excellent communications skills
- Loves craft beer
- Makes a great first impression
- Is studying or has recently graduated from a Digital Marketing, Social Media Program from college or university
- Is a team player who understands collaboration
- Thinks strategically, acts tactically and is driven by results
- Has exceptional time management and organization skills
- Is capable of working independently
- Has good judgment and professional maturity

Digital Marketing Job Responsibilities:

- In house promotions and newsletters
- Designs, builds, and maintains our social media presence.
- Measures and reports performance of all digital marketing campaigns and assesses against goals (ROI and KPIs).
- Identifies trends and insights and optimizes spend and performance based on the insights.
- Brainstorms new and creative growth strategies through digital marketing.
- Plans, executes, and measures experiments and conversion tests.
- Collaborates with internal teams to create landing pages and optimize user experience.
- Utilizes strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points.
- Identifies critical conversion points and drop off points and optimizes user funnels.
- Collaborates with agencies and other vendor partners.
- Some administrative role entering orders for LCBO and Grocery and creating delivery schedules
- Some organization and planning for beer festivals.

Digital Marketing Qualifications / Skills:

- Creating and maintaining client relationships
- Self-motivated yet customer-focused
- Proficient in marketing research and statistical analysis
- Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform, and motivate

Education, Experience, and Licensing Requirements:

- Is studying or is a recent graduate in a relevant program to Digital Marketing and/or social media
- Proven working experience in digital marketing, particularly within the industry
- Experience in optimizing landing pages and user funnels
- Solid knowledge of website and marketing analytics tools (e.g., Google Analytics)
- Experience with Adobe Illustrator, good eye for photography and images.

**Job Types**: Full-time, Internship / Co-op

Pay: $17.50-$18.00 per hour

Expected hours: 35 per week

**Benefits**:

- Casual dress
- Discounted or free food
- On-site parking
- Store discount

Work Location: In person

Expected start date: 2025-09-08