Communications and Digital Content Coordinator

Communications & Digital Content Coordinator (Permanent Position)

Craft Nova Scotia is the provincially recognized service organization for craft. Our mandate is to encourage and promote both the craft movement in Nova Scotia and the public awareness and appreciation of craft products and activities. Craft Nova Scotia manages and operates the Mary E Black Gallery and the Centre for Craft Nova Scotia, and coordinates a variety of programs and services to support artisans and craftspeople throughout the province. Programs include the Craft Nova Scotia Designer Craft Show, Pop up events, training and development workshops, Residency Programs, Exhibitions, and a wide variety of instructional programs engaging the community in craft practices

We are seeking a creative individual to join our Craft Nova Scotia team as Communications and Digital Content Coordinator. This team member will support Craft Nova Scotia’s day to day operations, including the promotion and celebration of craft and craft practices in Nova Scotia. This position oversees all forms of communications for the organizations including website maintenance, print and promotional materials, graphic design, social media, media releases and copy writing. They will also provide marketing and promotional support for organizational programs, services, and events including Mary E Black Exhibition Series, Craft Nova Scotia Designer Craft Shows, Center for Craft Programming, Membership Services, and professional development opportunities.

Duties include:
External and Internal Communication

Work collaboratively with other team members to develop and execute communications campaigns for all programs, services and events.

Create content, update and administer social media sites

Build and maintain local, regional, and industry media contacts and databases.

Prepare and distribute media releases and advisories as necessary. Liaise with media to solicit coverage of Craft Nova Scotia programs, services and events.

Coordinate any interviews and media requests for assigned functional areas.

Promote and celebrating members and craft related events throughout Nova Scotia

Coordinate the development of regular newsletters and or related blogs in consultation with the Membership Engagement Coordinator and other team members.

Marketing and Advertising

Develop, implement, and evaluate all marketing and advertising materials, including, but not limited to: print ads, radio ads, television ads, online ads, brochures, program guides, posters, mailings, print and electronic signage.

Work in collaboration with organizational team members in the promotion and marketing of their respective programming and service areas.

Develop creative concepts, graphic design and copywriting as necessary.

Assist in creating, managing and evaluating marketing plans for all programs and events.

Provide marketing advice and support to colleagues, partner organizations, and the greater craft community.

Assist in the negotiation and purchase of advertising as necessary.

Analytics and Reporting

Produce analytical reports to determine effectiveness of marketing campaigns.

Financial Management and Fund Development

Monitor communication and marketing related expenses

Support team members in the development of marketing and communications budgets in relation to related program planning and development.

Provide support to the Special Projects and Events Coordinator and Executive Director in Sponsorship support and recognition.

QUALIFICATIONS

University degree in Marketing, Communications, Public Relations and/or Arts and Community Management. Three years of professional experience in communications or marketing. (or a related diploma and 5 years of related experience)

Experience analysing data and generating relevant analytics information and reports

Interpersonal communications skills, problem solving techniques, conflict resolutions

Excellent oral and written communication skills with multiple groups

Strong time management, organization and accuracy skills.

Awareness, commitment and understanding of occupational health and safety practices.

Proficiency using the Microsoft Office Suite of programs (specifically Word, Outlook, Excel), CRM programs, Square, Shopify, and other related programs.

Appreciation and familiarity of craft practices, and the Nova Scotia arts, cultural and craft community.

HOURS OF WORK

35 hours per week. The typical hours are Monday -Friday, 9:00am - 5:00pm

Due to the nature of this position hybrid work arrangements will be considered, (a combination of on site in the Craft Nova Scotia office and remote work). This position does require some weekend and evening work to support programs and events as necessary.

COMPENSATION

$40,000- $47,000 per annum, commensurate with qualifications and experience.

Benefit package, including the option of cost shared pension and health coverage, as per Craft Nova Scotia’s Personnel Policy.

CLOSING DATE

July