Retention Marketing Specialist

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Headquartered in North York, ON, with employees in Canada, the US, China and India, NewAge is an industry-leading manufacturer and distributor of premium home improvement solutions.

Our products are sold through major online retailers such as Lowes, The Home Depot, Costco, Amazon, and Wayfair as well as our own e-commerce site. But what makes us unique is that we provide a truly cohesive customer experience, from free expert assistance designing and planning new spaces to delivery and professional installation.

Our collaborative, inclusive team atmosphere nurtures personal growth, career advancement and job satisfaction, as evidenced by our certification as a Great Place to Work in Canada and our 4.4 out of 5 rating on Glassdoor.

With tremendous pride, we continue to receive a growing number of industry accolades including over 75 unique product patents, awards for our team of expert designers, prominent ranking on the Profit 500 list of Canada’s fastest growing companies, and the naming of our founders to the Top 40 under 40 in Canada by BNN Bloomberg.

As our journey to becoming the preferred choice for premium home improvement solutions continues, we’re adding ambitious, driven, passionate members to our team who are inspired to be their best and ready to make a difference.

Reporting to our Senior Brand & Growth Manager, NewAge Products is looking for an **Retention** **Marketing Specialist** to join our Marketing team.

**Responsibilities**
- Develop campaigns and flows to support strategic initiatives across the entire customer lifecycle - creating content aimed at _Prospecting_, _Lead nurture_, _Cross-Sell/Upsell_, _Review Collection_, _Customer Feedback_ and more
- Leveraging CRM data, deliver content personalization through segmentation to maximize engagement and LTV
- Always be testing. Devise and execute A/B tests, manage testing calendar, record results, and advise on improvements.
- and post-purchase
- Provide regular campaign performance reports to Marketing Leadership - outlining key success areas, next steps, and mitigation strategies
- Constantly look for new ways to improve overall programs through the adoption of technology or changes in internal processes

**Requirements**:

- Advanced experience with Klaviyo, Marketo, HubSpot, Omnisend, and/or Mailchimp required
- Experience with SMS marketing and/or CRM platforms (such as Salesforce) required
- A University degree, or relevant job-related experience. We welcome highly experienced, self-taught, and self-motivated learners who express a strong passion for digital marketing
- Highly effective communication and time management skills
- Ability to work in a fast-paced environment with strong project management skills
- Strong leadership, organizational and teamwork skills
- Proven ability to analyze data and provide recommendations
- Google Analytics certified
- Knowledge of HTML, WordPress & CSS
- Awesome G Suite skills
- Occasional local travel / valid driver’s licence required

**NewAge Offers**:

- Benefits package
- An opportunity within a growing, fast-paced company, well established in its industry
- Fun We celebrate successes, and hold special events to build strong teams.

**How to Apply**:
Headquartered in North York, Ontario, with employees in the US, China and India, NewAge is committed to being a **trusted brand** in the home improvement industry by offering unique products, exceptional value and a best-in-class customer experience.

As a company, our core values are to **simplify** the complex, **respect** the dignity of all people, operate with **integrity and openness**, recognize our **responsibility **to the team and take a **customer centric** approach to everything we do.

If you identify with these values, you could be a great fit and valued member of our team

NewAge Products is an equal opportunity employer, committed to inclusion and diversity. We provide employment accommodation in accordance with the Ontario Human Rights Code and the Accessibility for Ontarians with Disabilities Act. If contacted for an employment opportunity, please advise Human Resources if you require any accommodation.