Head of Marketing

Since we launched in 2019, CapIntel has been on a mission to elevate finance to build wealth for all; this means helping advisors better support their clients, so they feel at ease knowing their future is secure. We've mastered the client experience around investments and are working with some of the largest wealth brands in North America to modernize their sales processes with innovative Wealth Tech. CapIntel's sales enablement platform helps enterprises bridge crucial efficiency and communication gaps by enhancing how advisors and wholesalers analyze, present, and sell investments to retail investors. CapIntel is expanding rapidly, having achieved over 750% in growth in 2021, and we're continuing to build our team to support our transformative impact on the wealth industry. **Head of Marketing** We're seeking a dynamic, strategic thinker to head up our Marketing team and become an integral part of shaping the future of our brand. In this newly created role, the **Head of Marketing** will report to the CRO and work closely with functional leaders across the company. You'll lead the program strategy build out and grow the Marketing team to keep our rocket ship flying **What you'll do** - Partner with the leadership team to plan and execute key marketing programs - Raise brand awareness, while attracting customers and driving engagement and loyalty - Hire and coach a team of up and coming marketing superstars and ensure we're building a culture of grit, creativity and bravery - Lead our PR efforts to create a leading industry brand - Collaborate with our Sales and Product teams to align our commercial objectives of promoting and driving awareness of our products and services, while always bringing the voice of the customer back to any decision we make - Monitor and evaluate the overall performance of the Marketing team against predetermined targets, as well as individual's performance - Measure, analyze, and report on programs, campaigns, OKRs, and KPIs for the marketing team - Guide the prioritization of marketing-related initiatives as the targets and teams scale **Who you are and what you bring** - 5+ years of experience in a marketing leadership role. It's ok if you haven't been a Head of Marketing, but you've been leading and directing the strategy and are ready for the next step as a Head of Marketing - 3+ years of B2B SaaS marketing experience - Experience with a start up to a scale up environment would be an awesome bonus - Experience designing and implementing programs that drive awareness, pipeline and revenue - Proven ability to excel in a fast-paced collaborative work environment and manage multiple projects at once - Team players with bias to action to achieve success in an agile environment - Bold, gritty and curious character We know that what matters most is a positive attitude, a hunger to learn, and the drive to create quality work and get results. While we value experience and specific kinds of knowledge, we also know that sometimes it's a roundabout journey along a career path. And if you're not sure you meet the experience requirements for this position, but you know in your gut that you've got what it takes to bring this role to the next level, we'd like to hear from you **Our compensation **portfolio** - **Salary** We're proud to offer a fair, competitive, and equitable process to determining your salary that is based on your skills, knowledge, experience and internal equity. You can rest assured that we will present you our best salary offer so you don't have to worry about playing the negotiation game. - **Benefits** Our comprehensive benefit package is available from your first day and if something doesn't quite meet your needs, we also offer a generous healthcare spending allowance. - **Time away from work** We love working at CapIntel, but we also love our lives outside of work. We offer competitive vacation days, lifecare days, and company holidays and build in some flexibility too - **Professional growth**: We thrive on building our career journeys through learning, mentoring and experiencing through our jobs, our colleagues and our leadership team. Not only do we encourage it, but we also enforce a culture that ensures we thrive, grow and evolve. - **Belonging** We respect, appreciate and celebrate our individuality. And we know that our diverse perspectives further each other and our business along the path towards greatness. We find ways to socialize, build a sense of community (even if it is across the country) and challenge each other to share creativity in our "safe-to-fail" environment. We're committed to making sure you know you're appreciated for exactly who you are. **Where we work** - **Remote first. **We trust our teammates to find the work location that allows them to do their best work - remotely or in person. We're a Canadian based, remote-first environment, with modern offices in Gatineau, QC and Halifax, NS and hubs of virtual employees in Southwester