Social Influencer Strategist

1 week ago

Toronto, Canada Viral Nation Inc. Full time

While we continuously exceed our goals, we need your help - our success is only as great as our people. Strong performance leads to high expectations, and we must keep raising the bar

Social Influencer Strategist

As a Social Influencer Strategist you will be responsible for ideating, developing and implementing our client's social (influencer & organic) strategies in order to strengthen their marketing and brand initiatives in order to raise their online presence and create social buzz.

You are an expert of current social and influencer marketing tools and strategies and be able to lead integrated influencer marketing campaigns from concept to execution. You will be working with various social media platforms and are up to date on the latest influencer marketing trends & best practices in tech gaming and other industries.

Duties and responsibilities:

- Develop and ideate social influencer marketing strategies, based on the client's objective, brand and target audience
- Analyze and interpret data from social influencer strategies
- Develop and ideate engaging content strategically
- Present strategies to clients, stakeholders - internally and externally
- Work closely with the Accounts Team and Content & Creative teams to execute on the strategies developed
- Stay up to date with latest trends & top performing influencers/content creators
- Monitor social media content across various and all channels to understand market competition and analysis

Additional skills:

- A minimum of 5+ years work experience in a similar role
- Agency environment is an asset
- Tech and gaming experience in asset
- Expert in influencer marketing and/ or social media marketing
- Strong knowledge in ideation, planning, and storytelling
- Ability to work under pressure in a fast paced environment

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