Digital Growth Marketer

2 weeks ago

New Glasgow, Canada JJZ Global Full time

Experience in optimizing landing pages and user funnels
- Experience with A/B and multivariate experiments
- Solid knowledge of website analytics tools (e.g., Google Analytics, NetInsight, Omniture, WebTrends)
- Working knowledge of ad serving tools (e.g., DART, Atlas)
- Experience in setting up and optimizing Google Adwords campaigns
- Working knowledge of HTML, CSS, and JavaScript development and constraints
- Strong analytical skills and data-driven thinking
- Up-to-date with the latest trends and best practices in online marketing and measurement

We wish to speak with you, If you live and breathe **Digital Marketing**. For the purpose of creating, putting into action, monitoring, and optimizing our digital marketing campaigns across all digital platforms, we are seeking a digital marketing manager.

You should be able to lead integrated digital marketing campaigns from concept to execution and show a solid understanding of current marketing tools and tactics. The marketing team, supporting teams (such as programmers), and vendors will collaborate with digital marketing managers to launch campaigns on schedule and under budget.

**Responsibilities**
- Design, build and maintain our social media presence
- Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
- Identify trends and insights, and optimize spend and performance based on the insights
- Brainstorm new and creative growth strategies
- Plan, execute, and measure experiments and conversion tests
- Collaborate with internal teams to create landing pages and optimize user experience
- Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points
- Instrument conversion points and optimize user funnels

**Requirements and skills**

*
- Experience in optimizing landing pages and user funnels
- Experience with A/B and multivariate experiments
- Solid knowledge of website analytics tools (e.g., Google Analytics, NetInsight, Omniture, WebTrends)
- Working knowledge of ad serving tools (e.g., DART, Atlas)
- Experience in setting up and optimizing Google Adwords campaigns
- Working knowledge of HTML, CSS, and JavaScript development and constraints
- Strong analytical skills and data-driven thinking
- Up-to-date with the latest trends and best practices in online marketing and measurement

**Job Types**: Full-time, Permanent, Casual

**Salary**: $3,500.00-$4,500.00 per month

Additional pay:

- Bonus pay
- Overtime pay

**Benefits**:

- Casual dress
- Company events
- Paid time off
- Profit sharing

Schedule:

- 8 hour shift
- Day shift

Ability to commute/relocate:

- New Glasgow, NS: reliably commute or plan to relocate before starting work (required)

**Experience**:

- Digital marketing: 1 year (required)

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