Marketing Manager

**Nutraways Enterprises**

**Marketing Manager**
**Location**: Burnaby, British Columbia.
**Joib Type**: Full-time.

**About the Job**:
Vitasave.ca is looking for a Marketing Manager to join our creative team.

**Position Summary**:

- Planning, developing, and directing multiple avenues of marketing strategies to drive sales.
- Overseeing social media accounts and websites to engage existing customers and establish positive relationships.
- Able to pull analytical marketing reports to the marketing director whenever the data is requested.
- Stay up to date on industry trends, regarding new partners, tactics, tools, and trends.
- The Marketing Manager will work with our brands to form effective marketing plans based on an agreed budget.
- They are responsible for ensuring all aspects of the sale and its functionality are working, online and in-store.
The Marketing Manager will manage campaigns with our external social media agency and ensure all social content is high quality and on-brand.
- They will liaise with our Accounting team to ensure all invoices are up to date with suppliers.
- Evaluate the established marketing strategy and optimize marketing plans.
- Lead the marketing team by example, to contribute fully to the achievement of objectives laid out in annual departmental and individual goals.
- Ability to be self-directed and effective working independently, yet equally comfortable contributing in a global team environment.

**Key Responsibilities**:

- Maintaining scheduling of sales 3 months in advance.
- Five years of leadership experience in the business field.
- Ability to be flexible on a day-to-day basis with task priority.
- Creating new marketing initiatives through creative marketing processes.
- Planning, developing, and directing multiple avenues of marketing strategies to drive sales.
- Overseeing social media accounts and websites to engage existing customers and establish positive public relations.
- Implementing search engine optimization (SEO) in online media.
- Researching trends and new marketing opportunities, and brainstorming ideas.
- Coordinating and producing financial documents for advertising campaigns, such as budgets, estimates, and contracts.
- Communicating and negotiating with ad agencies, employees, marketing staff, editors, and writers.
- Addressing problems and troubleshooting campaigns.
- Analyzing customer feedback and campaign performance.
- Creating Basecamp briefs.
- Uploading, linking, and alt texting, testing, and scheduling in Klaviyo.
- Creating coupon codes and testing.
Work with developers to update websites to support marketing campaigns and promos.**In-store Marketing**:

- Educate, and inspire, all store staff about the current sales.
- Educate staff members via Slack on sales.
- Collaborate with Store Managers on how to implement marketing sales tactics to store staff. Create target goals and follow up with Store Managers to ensure they are being completed.
**Assets**:

Working knowledge of Shopify.
- Passion for Google analytics and analytic reporting.
- Working knowledge of Basecamp, Slack, and Gmail.
- Interest in health and wellness.

**About Nutraways Enterprises**

Vitasave.ca is one of Canada’s fastest-growing eCommerce companies in the natural health product industry. Our mission is to make healthy living easy and affordable for everyone.

**About Nutraways Enterprises**:
Vitasave.ca is one of Canada’s fastest growing ecommerce companies in the natural health product industry. Our mission is to make health accessible and affordable for everyone.