Account Executive

2 days ago


Edmonton, Canada WeKnowTraining Full time

**Account Executive,**Full-Time | In-Office**
**Location: Edmonton, AB**

**Role Overview**

As an Account Executive at We Know Training, you’ll play a critical role in driving new business growth for Danatec and Fleet Safety International, industry leaders in OH&S and transportation training. You’ll work closely with an Account Manager in a vertical-aligned sales pod, using a consultative approach to match clients with strategic training solutions that solve safety, compliance and workforce needs.

We’re looking for someone who brings **safety knowledge and experience in industries** like transportation, oil & gas, manufacturing, or construction along with a **strong network of industry contacts** to hit the ground running.

**What Makes This Role Awesome**
- **Impactful Work.** Help organizations across Canada improve safety, compliance, and performance with industry-leading training solutions from our trusted brands like Danatec and Fleet Safety International.
- **Growth Opportunities.** Represent a company that’s expanding rapidly across industries. Your success fuels your clients’ success.
- **Collaborative Culture.** Join a team that values innovation, curiosity, and accountability.
- **Exceptional Workspace.** Work in a bright, open-concept office that fosters creativity and teamwork.
- **Team Synergy**: Join a collaborative, pod-based team structure where innovation, accountability, and continuous improvement are core values.

**What You’ll Do**
- ** Target High-Value Verticals.** As a member of a vertically aligned sales pod, you will focus on one or more of the following sectors: oil & gas, construction, mining, agriculture, manufacturing, transportation, and regulated driving schools. Each pod includes an Account Executive and Account Manager working in close collaboration to drive net-new growth and account expansion.
- **Educate and Advise.** Leverage active listening and industry expertise to understand client or partner needs and recommend tailored training solutions from our portfolio of safety, compliance, and workforce development programs.
- **Deliver Engaging Presentations.** Lead compelling, professional demos and consultative sales conversations—virtually and in person—that build trust and long-term value without pressure tactics (a core WKT value).
- **Drive Revenue Growth.** Consistently meet or exceed monthly and annual sales targets by securing new business and expanding strategic accounts.
- **Work as a Pod.** Collaborate closely with Account Manager(s) in your vertical pod to coordinate lead handoffs, co-develop client strategies, and ensure seamless lifecycle experiences through onboarding, renewals, and upsells.
- **Sell Strategic Bundles.** Recommend bundled training packages tailored to each client’s compliance and operational needs
- **Manage a High-Performance Pipeline.** Maintain a well-organized, up-to-date pipeline in CRM system (Freshsales). Ensure all leads, touchpoints, and deal stages are tracked and actively followed through.
- **Track and Optimize Sales Activity.** Follow established sales processes, maintain accurate CRM documentation, and continuously identify ways to increase conversion rates and accelerate deal cycles.

**Success Looks Like**
- You’ve built a pipeline of qualified leads within your vertical and regularly exceed discovery and conversion targets.
- Your clients view you as a compliance advisor, not just a vendor.
- You collaborate seamlessly with your Account Manager partner to renew, upsell, and grow multi-department accounts.
- You consistently bring back market feedback that influences bundling, pricing, and marketing strategy.

**What You’ll Bring**
- **Previous Industry Experience**: in a B2B sales or account management role within safety, compliance, or transportation-related industries.
- **Sector-Specific Knowledge**: A solid understanding of compliance frameworks, OH&S regulations, and training needs within regulated industries such as transportation, oil & gas, construction, or similar.
- **Safety-Specific Knowledge**: A solid understanding and ability to speak to OH&S legislation and industry standards. A successful applicant will be knowledgeable in areas such as the transportation of dangerous goods, WMHIS, ground disturbance, equipment operation, fall protection, driver safety, and/or other areas of safety and transportation training.
- **Strong Safety Language**: The ability to communicate in a way that motivates safety managers, HSE leads, and training coordinators. You are knowledgeable and confident discussing terms such as due diligence, competency, regulatory compliance, and hazard control.
- **Established Industry Network**: Existing relationships and contacts in safety-sensitive sectors that can be leveraged for warm outreach and strategic entry points.
- **Strong Communication Skills**: Confident presenting to senior decision-makers, with an ability to build trust through consultative, educational conversations.
- **Sales A


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