Marketing Coordinator

2 days ago

Abbotsford, Canada Cranex Trucking Inc Full time

**Job Summary**

**Duties**
- Conduct thorough market research to identify trends, customer preferences, and competitive landscape to inform marketing strategies.
- Manage e-commerce platforms and ensure product listings are optimized for SEO to enhance visibility and drive traffic.
- Utilize Google Analytics and Google AdWords to track campaign performance, analyze data, and provide actionable insights for continuous improvement.
- Oversee budgeting for marketing initiatives while ensuring alignment with overall business goals.
- Create engaging content for websites using WordPress, including blog posts, product descriptions, and landing pages.
- Design visually appealing marketing materials using Adobe Creative Suite to support promotional efforts.
- Implement Facebook advertising campaigns to reach target audiences effectively while monitoring performance metrics.
- Assist in product management by coordinating with sales teams to ensure alignment between marketing efforts and sales goals.

**Requirements**:

- Bachelor’s degree in Marketing, Business Administration, or a related field is preferred.
- Proven experience in digital marketing with a focus on e-commerce strategies.
- Strong knowledge of SEO best practices and experience with analytics tools such as Google Analytics.
- Familiarity with Facebook Advertising platforms and techniques.
- Proficiency in Adobe Creative Suite (Photoshop, Illustrator) for creating marketing collateral.
- Experience with WordPress for website management and content creation.
- Basic understanding of HTML is a plus for website updates.
- Excellent research skills with the ability to analyze data effectively.
- Strong organizational skills with the ability to manage multiple projects simultaneously while meeting deadlines.
- Exceptional written and verbal communication skills. Join us in this exciting opportunity to contribute to our marketing efforts while growing your career in a supportive environment

**Job Type**: Part-time

Pay: From $23.00 per hour

Expected hours: 10 - 30 per week

**Benefits**:

- Dental care
- Life insurance
- On-site parking
- Paid time off
- Vision care

**Language**:

- English (required)

Work Location: In person

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