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Marketing and Communications Specialist

2 weeks ago


Kitchener, Canada WalterFedy Full time

If you are an applicant with disabilities and require accommodations, please let us know at the time of contact and provisions will be arranged.

**Role At a Glance**:
Reporting to the Manager, Marketing and Communications, the Marketing and Communications Specialist is an ambassador, auditor, and gatekeeper of our architecture, engineering, and construction brands. You will be responsible for leading the design and deployment of compelling content for a variety of mediums and audiences in alignment with our strategic plan. Supported by a team of talented communications professionals, you will also have the opportunity to develop your skills in communications planning, event management, and corporate strategy.

**You'll Love This Role If**:

- You enjoy combining your writing and design skills to make one-of-a-kind documents
- You love engaging in blue-sky thinking and turning your ideas into actionable plans
- You have a knack for storytelling and get excited about turning the perfect phrase
- You thrive on the variety of work that comes with being a MarComms professional

**What You Will Do**:

- Support the creation and implementation of long
- and short-term company marketing and communications strategies.
- Collaborate with cross-functional teams and internal partners to understand their communications needs and develop tailored initiatives to drive them toward their goals.
- Maintain and monitor our external-facing websites to ensure messaging resonates with our primary audiences and our brand is well-represented.
- Leverage analytics platforms to understand and address traffic and engagement patterns on our social media channels and website.
- Coordinate photography and videography efforts to showcase our people, projects, and culture and elevate our brand profile with partners, clients, and potential recruits.
- Support the development of engaging, error-free communications deliverables including press releases, presentations, social media posts, blogs, and articles in alignment with our voice, tone, and objectives.
- Create and maintain a library of branded marketing resources and templates such as PowerPoints, marketing packages, one-pages, and brochures.
- Support the upkeep of the company Intranet (SharePoint based).
- Assist the Human Resources team with communications programming for internal engagement and recruitment/retention goals.
- Lead the design and production of branded materials including banners, promotional materials, brochures, and site signage.

**What You Bring to the Table**:

- Bachelor’s degree or Post-Graduate Diploma in a related field such as Marketing, Communications, Rhetoric, English, or Public Relations.
- 5+ years of experience in a marketing and communications role.
- Excellent writing and communications skills.
- Experience with internal communications and planning events (large and/or small scale)
- Past experience with internal communications platforms, such as SharePoint, is an asset.
- Excellent understanding and familiarity with brand building and management.
- Experience with Adobe InDesign and Photoshop would be great.
- Experience in Diversity, Equity, and Inclusion and crisis communications would be considered an asset.

***Life At WalterFedy**:
We are a people-first organization that embraces a hybrid work strategy. This approach gives our team the autonomy and flexibility to choose what work environment mix is best for them based on their role, team, clients, and personal needs.

As one of Ontario’s leading multi-discipline design and construction collectives, our ambition goes beyond great design - we are here to enhance the world around us. To make it happen, we need a team of agile, ambitious, and big-picture thinkers who share our drive to harness our collective talents to do something bigger.

Our team is made up of the industry's best. We share a common commitment to questioning the ordinary, infusing everything we do with creativity, and challenging our industry to redefine what’s possible.

Join us as we move past working for a living, and toward building better communities with smart, influential design.

**How to Apply**:
Thank you for your interest in WalterFedy