Sales & Marketing Lead / Responsable Vente & Marketing

**Join Muraflex — Where Innovation Meets Opportunity**

At **Muraflex**, we design and manufacture state-of-the-art demountable glass wall systems that transform workspaces with elegance, functionality, and flexibility. Our commitment to quality design, sustainability, and innovation has earned us a leading position in the commercial interior solutions industry across North America.

We are more than just a workplace — we are a team driven by creativity, collaboration, and continuous growth. Whether on the shop floor, in design, or in project management, every member of the Muraflex team plays a key role in shaping the future of modern office environments.

**Why work with us?**

At Muraflex, we value our employees and believe in maintaining a healthy work-life balance and positive work culture. Here’s what we offer:
**2 personal days** per year to recharge
**2 paid sick days** to prioritize your well-being
Access to a fully equipped **on-site gym**
**Free parking** for all employees
Regular **corporate activities and team events** to build community
A vibrant and modern workspace with passionate professionals

If you’re looking to grow your career in a company that values innovation, teamwork, and personal development, **Muraflex is the place for you**.

**Job Overview**:
The Marketing Director at Muraflex, a leading architectural manufacturer, is a strategic leadership role responsible for overseeing all marketing activities and driving the company's brand and growth initiatives. Reporting directly to the CEO, the Marketing Director will lead a team of marketing professionals, develop comprehensive marketing strategies, and ensure that all efforts align with the company’s business objectives. This role requires a visionary leader with a strong background in marketing, excellent management skills, and the ability to translate business goals into effective marketing plans.

**Key Responsibilities**:

- **Strategic Marketing Leadership**:
- Develop and execute a comprehensive marketing strategy that aligns with the company’s overall business objectives.
- Lead the creation and implementation of marketing campaigns across various channels, including digital, print, social media, and events.
- Collaborate with the CEO and executive team to set marketing goals, KPIs, and budgets, ensuring alignment with company growth targets.
- **Team Leadership & Development**:
- Manage and mentor a team of marketing professionals, providing guidance, feedback, and support to ensure high performance and professional growth.
- Foster a collaborative and innovative work environment, encouraging creativity and new ideas within the marketing team.
- Conduct regular performance reviews, set individual and team goals, and develop training programs to enhance the team’s skills and capabilities.
- **Brand Management**:
- Oversee the development and maintenance of the company’s brand identity, ensuring consistency across all marketing materials and communications.
- Lead initiatives to enhance brand awareness and reputation in the market, positioning the company as a leader in the architectural manufacturing industry.
- Monitor industry trends and competitor activities to keep the brand competitive and relevant.
- **Integrated Marketing Campaigns**:
- Plan, execute, and evaluate integrated marketing campaigns that drive lead generation, customer engagement, and sales growth.
- Ensure that all marketing campaigns are data-driven, leveraging analytics to optimize performance and ROI.
- Coordinate with the sales team to align marketing efforts with sales strategies, ensuring seamless lead handoff and follow-up.
- **Digital Marketing & Innovation**:
- Lead the adoption of new marketing technologies and platforms to enhance marketing efficiency and effectiveness.
- Drive the company’s content marketing strategy, ensuring that all content is aligned with brand messaging and resonates with target audiences.
- **Market Research & Analysis**:
- Conduct market research to identify new opportunities, customer needs, and industry trends.
- Analyze marketing data and metrics to provide actionable insights and make data-driven decisions.
- Prepare and present marketing reports and performance updates to the CEO and executive team.
- **Budget & Resource Management**:
- Develop and manage the marketing budget, ensuring that resources are allocated effectively to achieve maximum impact.
- Monitor marketing expenditures and provide regular budget updates to the CEO.
- Negotiate contracts and manage relationships with external vendors, agencies, and partners.
- **Public Relations & Communication**:
- Oversee the company’s public relations efforts, including media relations, press releases, and corporate communications.
- Act as the company’s spokesperson in media engagements and industry events, representing the brand and its values.
- Develop crisis communication strategies to manage and mitigate potential brand risks.
- **Cross-Functional Collaborati