Marketing Specialist, Creative Production

6 days ago

Toronto, Canada The Home Depot Canada Full time

Marketing Specialist, Creative Production

Position Summary:
Do you want to work in the heart of retail at one of the fastest growing and most successful retailers in the world?

It is an exceptionally dynamic time for retail and The Home Depot Canada is committed to being a leader in the transformation. To do this, we know we need to invest in our retail experience, our technology and most importantly, our people. Our Associates’ talent is what has made us the #1 Home Improvement Retailer and what will keep us leading the industry. At The Home Depot, product innovation, customer service and exceptional value is why our customers keep coming back - it’s our competitive advantage.

The Home Depot Canada’s Brand Content Strategy team is looking for a Marketing Specialist, Creative Production, to help engage our customers and associates through storytelling and strategic content creation.
- Partner with creative agencies & internal marketing teams on the briefing and delivery of campaign creative including tv, video, photography, social and display media
- Lead production schedules, creative reviews and approvals
- Work collaboratively to curate article SKU lists & product transports for commercial shoots
- Participate in naming & logo development exercises, campaign style guides and manage seasonal logo tracker
- Accelerate creative integration across owned channels & facilitate creative sharing across teams
- Participate in creative briefings and reviews with internal teams and external agency partners - collaborating with Marketing, Digital, Planning, Public Relations and Merchandising
- Attend video & photo shoots, actively participating in casting, wardrobe, and post-production reviews
- Assist in creative ideation and execution of internal content for a variety of business objectives
- Manage workflow between the creative agencies, marketing & planning, negotiating trade-offs and problem solving along the way
- Lead independently on projects while effectively communicating to manage key stakeholders
- Advocate for diverse and inclusive representation of all groups within content production and casting
- Maintain a “One Home Depot” mentality; understand the key drivers for effective creative across our business and the synergies that can help drive efficiencies

Experience/Skills Required:

- 2-3 years of relevant work experience
- Interest or work experience in marketing, advertising, production, project management, content creation, photography or videography considered an asset
- Experience with video production (pre & post) as well as deep knowledge of digital and social creative development
- Exceptional project management and organizational skills with an ability to work within a fast paced, dynamic environment while balancing multiple priorities with tight deadlines
- Teamwork, strong customer service and an ability to build relationships across all levels
- Strong creative communication skills, resourceful, organized and detail oriented
- Curious mindset and a change agent. Ability to problem-solve with the capability to articulate constructive and realistic solutions
- Driven by results and continuous improvement
- Works well with ambiguity
- Proficient in PowerPoint, Word and Excel
- Valid Driver’s License and access to a car considered an asset

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