Market Research

4 days ago

Mississauga, Canada KIA Motors Full time

**Description**

**The Market Research & Data Analyst supports the Marketing department through various data validation and analyzing process including market research, budget, brand management and etc.
- **Responsibilities**

***
**Research & Analytics (60%)**
- Support new vehicle launch process and brand development with market analysis and consumer research.
- Manage and report out brand performance metrics on a regular basis.
- Customer & product research utilizing internal/external sources; support providing insights to larger team.
- Support research projects/initiatives to help larger team.
- Support marketing projects leveraging research insight to guide business decisions. Support the design and delivery of reports and insights that analyze key brand metrics.
- **Budget Control (40%)**
- Support marketing budget development process for yearly business plan and operational updates throughout the year including quarterly reconciliation.
- SAP data consolidation with marketing budget tracking reports to ensure accuracy and consistency of budget control.
- Coordinate with Finance department and procurement team to ensure department payments are made in a timely manner.
- Monthly variance analysis between processed invoices by the department vs SAP actual posting.
- Support DST process across the team for timely posting and approval.

**Skills / Knowledge / Experience / Education Required**

***
**- Formal degree from a college, university or 1-2 years of demonstrated work experience in research or accounting/budget related role
- Intermediate to advanced Excel skills is a must (e.g.: pivot tables, conditional formatting, charting/graphing, file linking etc.)
- Strong ability to plan and manage numerous processes, reports and tasks simultaneously
- Excellent communication and collaboration skills; team-oriented mindset
- Ability to sit for extended periods of time
- Ability to work in a fast-paced environment
- SAP experience is an asset
- Comfort with a process driven role with regular reporting outputs
- Inquisitive, curious, comfort with numbers

***

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Kia Canada Inc. is an equal opportunity employer who provides an inclusive and accessible environment for everyone. As such, we will accommodate disabilities during the selection process and we will work with you to meet your needs.

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