Vice President, Search
2 weeks ago
Job DescriptionThis role leads Klick’s organic search and Generative Engine Optimization (GEO) capability across healthcare and pharmaceutical clients. It brings together SEO, content, technical strategy, and AI-driven discovery to help brands show up accurately and compliantly across search and generative platforms. The leader in this role shapes frameworks, tools, and workflows that support visibility, governance, and performance across a rapidly changing search ecosystem.What You’ll Do:Lead the development of organic search and GEO strategies for healthcare and pharmaceutical clientsBuild and guide a cross-functional team spanning SEO, technical specialists, content, analytics, and GEO disciplinesDesign frameworks that optimize sites and content for generative engines and structured data environmentsPartner with medical, regulatory, content, and creative teams to ensure content is discoverable and compliantDevelop measurement frameworks that assess visibility, engagement, and GEO-specific performanceQualificationsRequired:10+ years in digital marketing with 5+ years leading organic search programs (agency experience preferred)Experience building SEO or organic search programs within regulated industriesDeep expertise in technical SEO, content optimization, information architecture, and site performanceHands-on experience with emerging generative search or GEO approachesAbility to define metrics, analyze performance, and use data to guide recommendationsStrong collaboration and client-facing communication skills across cross-functional teamsDesired:Experience with pharmaceutical, healthcare, or life-sciences clientsBackground in global or international SEO or GEO initiativesFamiliarity with AI-driven content tools and their relationship to search visibilityExperience selecting or managing SEO/GEO technology platformsBudget, vendor, or P&L-related leadership experienceAbility to support thought leadership and internal capability developmentAdditional InformationThis posting is for an existing vacancy at Klick.#LI-TH1 #LI-HybridOur Commitment to Inclusion Klick uses an AI-powered tool as part of an automated process to support our hiring process by analyzing your experience, skills, and qualifications to help identify alignment with role requirements. Please note that the tool does not make final decisions or automatically disqualify candidates. Hiring decisions are made by our team, with thoughtful human judgment and oversight. We are committed to fair and transparent hiring practices and have implemented safeguards to help mitigate bias and support compliance with applicable laws. If you have questions, accessibility needs, or concerns about the use of this tool, please contact us. Klick is consciously creating a culture where everyone can thrive and grow in their careers. We believe that our best work comes from our diverse backgrounds, perspectives, and skills. We strongly encourage members of historically underrepresented communities to apply, including Black people, Indigenous peoples, and other people of color, people with disabilities, people from gender and sexually diverse communities and people with intersectional identities. We're also committed to developing an inclusive, barrier-free recruitment process and work environment. Should you require any accommodation, please contact us at careers@klick.com and we will work with you to meet your accessibility needs and ensure you have a positive experience.
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Toronto, ON, Canada Summit Search Group Full timeAbout our Client: Summit Search Group is proudly partnering with Canada Lands Company , a self-financing federal Crown corporation with a mandate to create lasting value for Canadians through real estate and development and attractions management. For over 30 years, they have developed some of the country’s most vibrant and desirable communities, while...
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