Account Executive, Programmatic Sales

Account Executive, Programmatic SalesLocation: Toronto, ON (Hybrid)Posted on: Nov 13Role/Title:Account Executive, Programmatic SalesDepartment:Digital SalesLocation:TorontoSalary Range:$100K OTEWho We Are ZoomerMedia owns and operates media across all platforms — TV, radio, print and digital — through leading brands: blogTO, Daily Hive, Curiocity, MobileSyrup, Vision TV, The New Classical 96.3 FM, Zoomer Radio, Zoomer Magazine, the Canadian Association of Retired Persons (CARP), and more. Founded by television and media icon Moses Znaimer in 2008, Zoomer is a multiplatform media company devoted to creating content and experiences for Canada's most powerful audiences: the 18.1 million people aged 45-plus aka "Zoomers", and the 15.1 million Millennials and Gen Zs, coincidentally also called Zoomers, who follow in their footsteps. Toronto’s source for local news and culture, restaurants and events. A pioneering digital media brand in Canada, blogTO is a trusted name in the city for what’s good, what’s new and what’s going on. blogTO falls within the greater Zoomer Digital Network (ZDN) umbrella which is our industry-leading and diverse lineup of brands is shaping the present and the future of digital media in CanadaWho You AreAs a Programmatic Sales Executive, you are a revenue driver who thrives on building partnerships with agency trading desks, DSPs, SSPs, and programmatic buyers. You’ll be responsible for prospecting, pitching, setting up, and managing ongoing programmatic relationships — ensuring Zoomer Digital’s inventory and audiences are represented across key automated buying channels.This is a pure sales role: no campaign management or administrative support responsibilities. You’ll own the full business development lifecycle — from pipeline creation to deal activation — while logging all activities, opportunities, and communications in Ad Orbit (OMS) like any other member of our digital sales team.The ideal candidate combines a strong understanding of the programmatic ecosystem with a proactive, relationship-driven sales approach.What You'll DoProspect and build relationships with agencies, trading desks, DSPs, SSPs, and brand-side programmatic buyers.Pitch and activate deals that increase Zoomer Digital’s programmatic revenue footprint across PMP, PG, and PD channels.Negotiate terms and deal structures directly with partners to optimize yield and long-term relationships.Collaborate with Ad Ops and leadership to ensure proper setup and implementation within GAM and relevant DSPs.Track and log all outreach, meetings, and deals in Ad Orbit (OMS) to maintain visibility and accountability.Analyze performance and identify growth opportunities within programmatic pipelines.Stay current on emerging technologies, trends, and best practices in digital advertising, ad tech, and automation.What You HaveProven experience in programmatic sales, ad tech, or digital media partnerships. Established network within media agencies, trading desks, and DSPs. Solid understanding of GAM, SSPs, DSPs, and programmatic deal types (PMP, PG, PD, open auction). Excellent communication and negotiation skills. Highly organized, self-motivated, and able to manage multiple priorities independently. Familiarity with CRM or OMS systems (Ad Orbit, Salesforce, HubSpot, etc.) for tracking sales activity. A passion for digital innovation and building scalable revenue relationships. What We Offer Flexible paid time off policy to ensure you're able to get the break you need and work at an optimized level. Hybrid work environment. Benefits package including dental, vision and extended health starting after 3 months. Opportunity for career growth within a fast-growing digital media network. ***