Director, Revenue Growth and Category Management

5 days ago


Mississauga, Canada Church & Dwight Full time

Job Description A collective energy and ambition. A place where you can make a real difference.We’re a company that genuinely cares about our people, our products, our consumers and the environment.Our unique, informal culture champions courage, determination and collaboration. Knowing we have an open and supportive team means each of us has the freedom to take responsibility and ownership. We have a shared passion to work hard, innovate and push boundaries.United by the belief that when we strive for growth, anything is possible. While we might not be the largest company in our industry, we believe we can have the biggest impact because: Together We Have the Power to Win.Position: Director, Revenue Growth and Category ManagementReports to: Head of Commercial OperationsOverview:The Director, Revenue Growth and Category Management will lead the development of team vision, strategies and goals for both Revenue Growth and Category Management. These two functional areas work hand in hand to bring together strategy, consumer insight and driving growth profitably for Church and Dwight. Both functions are working to raise the bar on these work areas, define the path forward, secure stakeholder buy in and the organizational resources required to support the work for the future. This role will be responsible to lead and drive action behind the commercial revenue growth levers-trade fund strategy, product mix, customer mix, portfolio mix, pricing and promo optimization. This role will also oversee and secure stakeholder support for the category management and consumer insights. This role will support the development of a best practice approach across the Church and Dwight portfolio to deliver against established objectives. This role requires close collaboration with other functions-sales, customer strategic planning, marketing and finance. This role has two direct reports. The Director, Revenue Growth and Category Management will be responsible for:Design and deploy Strategy and Resources required to support Revenue Growth and Category ManagementEngage with key internal and external stakeholders to identify opportunitiesDesign and deploy vision and strategies to deliver against established objectivesDefine the resources and organizational education that are required to deliver against this strategyLead development, deployment and utilization of advanced analytic capabilities, including Nielsen, Customer Loyalty programs and other 3rd Party Sales toolsDefine role that Revenue Growth pillars will play in short and long term and systems required to supportIdentify opportunities for promotional optimization, lead analysis and support deployment and sell in of promotional optimization work with the sales teams.Identify opportunities and what needs to be true to drive improved product mix. Lead analysis and support execution and engagement of product mix plans to the sales teams.Lead the organization on establishing retail pricing strategy development and the cost structure and customer margin required to support the strategy and deliver against short and long term sales and profit objectivesLead processes to streamline improving ROI investments to deliver revenue growth, driving action behind product, customer and pack mix changes and execution and tracking on price increases for C&D and competitionTrade Funding investmentIn partnership with the Customer Strategic Planning group and Sales Finance, develop and execute the trade fund investment at a brand level to deliver sales and profit objectivesStrategies must be developed in connection with brand positioning, category strategy and financial targets (volume and profit).Design the target trade fund investment strategy for each brand in the short and long term.Proactively identify risks and opportunities with trade rates and work with sales and sales strategy to resolveLead critical thinking and analysis on major customer trade funding negotiationsKey contributor with sales and finance to designing improvements on all elements of the trade funding process-from design to deployment to spending to deduction and audit managementExternal Landscape FocusBe at the forefront on broader trends on the retailer landscape, competition and consumer macrotrends and shopping insightsConnect upstream planning and gap closing plans to these external forcesEstablish a competitive centre of excellence for the organization to leverage with processes in place to supportBusiness PlanningKey contributor to sales, marketing and finance planningEnable earlier engagement on upstream planning for revenue growth and category managementLeads annual national revenue growth planning for the brand including assessing what’s working/not working with current strategies, developing and deploying new and revised sales strategiesKey contributor to customer Joint Business Planning and major trade fund negotiations working to enable the organization to have the right resources, ROI and sell in to support objectivesIdentify opportunities to strengthen our corporate planning process. Lead, design and deploy new planning processes and tools.Multifunctional collaborator between sales, marketing and finance and the NA and International organizations and provide coaching for direct reportsProvide ongoing coaching and feedback to direct reports and training requiredDrive collaboration between finance, sales and marketing to deliver the goals of the organization while ensuring opportunities and barriers from both functions are represented in planningCollaborate with the North American and International organization on opportunitiesSupport Category Management and Insights visionHelp to advance category management and insights vision by ensuring there is clear definition and buy in on the vision and strategiesEnsure that Church and Dwight is delivering against our objective to leverage data and consumer insights to our competitive advantageAid in identifying opportunities to integrate new technologies and/or make decisions on where to phase older commercial data systems (e.g. Numerator consumer panel, Shelfogram, Springboard)Education & Experience: University Education (preference given to MBA / Bachelor of Commerce)Minimum of 10+ years of progressive experience in Consumer Packaged Goods (CPG) or a closely related industry8+ years of direct, hands-on experience in Revenue Growth Management (RGM), Trade Strategy, Pricing, PPA, Trade Terms and Promotional Optimization. Sales Finance experience strongly preferredExperience with forecasts, budgeting and performance models5+ years of people management experience with direct reportsSignificant experience and proficiency in Category Management and leveraging consumer/shopper insights to drive business strategy.Superior analytic skills with impeccable attention to detailExpert in Microsoft Excel (super-user, Subject Matter Expert level)Skills & Competencies: Exceptional leadership skills-ability to establish a vision, drive organizational engagement and inspire othersExcellent interpersonal skills, including experience working on teams and collaborating with others to drive to a solution to more senior stakeholdersDemonstrated ability to turn insights into action through data analysisStrong financial acumenDemonstrated ability to collaborate with others across functionsAdvanced analytical skills and strong critical thinkingSelf motivated team playerStrong proficiency in Nielsen/Customer POS dataChurch and Dwight Canada is an equal opportunity employer committed to providing a barrier-free, inclusive and accessible work environment. Applicants may be entitled to reasonable accommodation in respect of a legally protected characteristic in accordance with applicable human rights legislation. If you require accommodation on this basis, we will work with you to meet your needs. Please inform our Human Resources department if you require an accommodation in completing this application for employment or for otherwise participating in the application process. 



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