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Product Lead, Advertising Platform Strategist

2 months ago

Toronto, Ontario, Canada Loblaw Digital Full time
About the Role

Loblaw Digital is seeking a highly skilled Product Lead, Advertising Platform to join our team. As a key member of our organization, you will be responsible for setting the vision and direction for our advertising platform, growing and leading the product team, and ensuring that we deliver features that meet the needs of our advertisers and sales & operations teams.

Key Responsibilities
  • Develop the Domain Vision and Roadmap: Define and drive the strategic direction for the advertising platform, aligning with business objectives and stakeholder needs.
  • Lead the Product Team: Grow and manage a high-performing product team, fostering a culture of speed, candor, curiosity, and experimentation.
  • Ensure Stakeholder Alignment: Build strong relationships with stakeholders across product, sales, media operations to ensure that our product meets business needs and is delivered on time.
  • Define and Track Goals and KPIs: Establish clear goals and key performance indicators, sharing progress and insights with key stakeholders.
  • Develop a Framework for Tradeoffs: Collaborate with e-commerce product leadership to develop a framework for assessing tradeoffs between customer experience and advertising needs.
  • Cultivate a Culture of Innovation: Foster a culture of experimentation and innovation within the retail media product organization.
Requirements
  • 3+ years of product management experience in advertising tech, with a track record of iterative building and shipping advertiser-delighting features.
  • Ad Tech performance optimization/Machine Learning background.
  • Prior experience building and managing scalable platforms.
  • Understanding and ability to instill product management principles and best practices.
  • Experience building strong relationships with senior stakeholders across a complex organization and influencing them to bring a product vision to life.
  • Growth mindset, willing to disrupt the status quo and improve processes.