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Marketing Director, HIV/AIDS Strategy

2 months ago

Toronto, Ontario, Canada Gilead Sciences Canada, Inc. Full time
About the Role

We are seeking a highly experienced and skilled Marketing Director to lead our HIV/AIDS strategy and drive business growth for Gilead Sciences Canada, Inc.

Key Responsibilities
  • Develop and execute a comprehensive HIV/AIDS business plan, aligning with company goals and objectives.
  • Lead cross-functional teams to drive strategic planning, tactical execution, and promotional positioning for the HIV franchise.
  • Collaborate with senior marketing professionals to develop and implement lifecycle plans, launch new products/indications, and drive results.
  • Provide strong leadership skills, including vision setting, change management, and direct report management.
  • Manage performance, planning, prioritization, objective setting, recruitment, and selection, meeting management, and plan execution.
  • Utilize market research, advisory boards, competitive intelligence, and other sources to inform franchise strategy and tactical plans.
  • Contribute to the formation of franchise strategy, brand plan, and promotional plan for action (POA).
  • Lead the development of tactical plans, messaging, and communication strategy, and customer initiatives aligned to the field sales POA.
  • Execute the field sales POA, including sales tool development, sales training coordination, sales meeting execution, and result-driven initiatives.
  • Develop and maintain excellent communication skills, presentation skills, and partnering skills to influence all levels and drive results.
  • Lead, interact, focus, resolve conflict, and drive consensus among individuals from various cultures and disciplines.
  • Exhibit strong executive presence, sound business judgment, and clear decision-making to command respect.
  • Effectively manage multiple projects/priorities, demonstrate excellence in project management, and perform complex budget management with revenue forecasting.
  • Develop external relationships leading to brand advocacy, direct-to-patient track record, and e-marketing skills.
Requirements
  • 10+ years of experience in marketing, preferably in pharmaceutical product lifecycle management.
  • Bachelor's degree in marketing or related fields, advanced degree preferred.
  • Advanced experience with product lifecycle management, direct-to-patient marketing, and e-marketing.
  • Prior people management experience, MBA degree or equivalent preferred.
Gilead Core Values
  • Integrity (Doing What's Right)
  • Teamwork (Working Together)
  • Excellence (Being Your Best)
  • Accountability (Taking Personal Responsibility)
  • Inclusion (Encouraging Diversity)