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Senior Marketing Lead

2 months ago

Edmonton, Alberta, Canada Caterpillar Full time

Unlock Your Potential at Caterpillar Inc.

Transforming the Future of Infrastructure

Caterpillar is a global leader in the development of innovative solutions for the construction, mining, and energy industries. As a Senior Marketing & Sales Operations Representative, you will play a critical role in shaping the company's marketing and sales strategies to drive growth and customer satisfaction.

About the Role

As a liaison between dealers, customers, and Caterpillar personnel, you will be responsible for identifying and analyzing marketing and sales distribution needs and problems. You will work closely with cross-functional teams to develop and implement process improvements, ensuring seamless customer experiences and driving business results.

Key Responsibilities

  1. Develop and execute marketing strategies to enhance dealer capabilities and customer engagement.
  2. Analyze market trends and customer needs to inform sales and marketing initiatives.
  3. Collaborate with internal stakeholders to design and implement process improvements.
  4. Provide expert guidance on sales and marketing best practices to dealers and customers.

What We Offer

Caterpillar is committed to fostering a culture of innovation, diversity, and inclusion. As a Senior Marketing & Sales Operations Representative, you will have the opportunity to work with a talented team of professionals who share your passion for shaping the future of infrastructure. We offer a competitive compensation package, comprehensive benefits, and opportunities for professional growth and development.